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Tuesday, December 24, 2024

‘Unang Hirit’ debuts new set to give viewers dynamic, cutting-edge experience

Unang Hirit (UH), the Philippines’ longest-running morning show, redefines the way viewers and netizens start their day. UH Barkada moved into their new home – their new studio set that was revealed to viewers on October 2.

The new studio set seamlessly blends innovation, technology, and aesthetics while remaining deeply committed to the values of public service.

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The show’s ‘new home’ mirrors its vibrant personality, combining aesthetics and function with innovative elements. These include a 360-degree rotating platform, LED video walls, and differently-oriented plasma displays, including an interactive monitor.

‘Love Before Sunrise’ stars Sid Lucero (leftmost), Andrea Torres (second from right), and Dennis Trillo (rightmost) visits the ‘Unang Hirit’ set

In addition, the new set enables Unang Hirit to effectively illustrate content through the use of RedSpy, an optical tracking system that allows immersive graphics executions.

The new UH studio set was designed by the U.S.-based company FX Design Group, renowned for its use of cutting-edge technology in projects for some of the world’s top broadcasters. FX has claimed numerous Emmy awards for its set and lighting designs, along with several PromaxBDA awards for broadcast design and four Newscast Studio Set of the Year awards.

Kevin Vicker of FX Design Group shared his inspiration behind the set, “My inspiration for the studio is really the GMA team. They are a world-class team, so I knew FX should give them a world-class studio… I think what makes it unique is the combination of both beauty and function – it’s a beautiful set, very colorful, bright, modern; it really reflects the personality of the studio and the people in the Philippines,” he added.

The new set was constructed with the help of Script2010, the in-house construction arm of GMA Network, and GMA’s Engineering Department, which has been responsible for the creation of GMA’s studios over the years.

GMA Public Affairs Vice President Arlene Carnay underscored the importance of constantly infusing new offerings to a household morning show that is Unang Hirit.

“This studio marks a milestone for Unang Hirit. With its world-class technology and thoughtful design, we are set to elevate our presentation of news, information, and public service. Each area is intentionally crafted to provide a more dynamic morning viewing experience. Para mas lalong gaganda ang gising kasama ang Unang Hirit,” shared Carnay.

While Unang Hirit’s studio set undergoes a transformation, the show’s core values remain the same.

The brand of public service journalism that Unang Hirit is known for continues to be at the forefront of everything. Unang Hirit has become part of Filipinos’ lives for more than 23 years already, and mornings are incomplete without the UH Barkada.

Anchors Arnold Clavio, Susan Enriquez, Ivan Mayrina, and Mariz Umali remain dedicated to bringing stories that matter, ensuring viewers are well-informed to kickstart their day.

Suzi Abrera and Lyn Ching provide practical tips for every household, while Matteo Guidicelli introduces inspiring stories of ordinary Filipinos in his interviews. Keeping viewers updated on the latest food trends and business ideas is Chef JR Royol, while Attorney Gaby Concepcion’s “Kapuso sa Batas” continues to empower the public by helping them understand their rights. Further, Weather Presenter Anjo Pertierra keeps everyone updated with the latest weather conditions.

Bringing an extra dose of morning cheer and surprises are “Morning Sunshine” Shaira Diaz and “Morning Oppa” Kaloy Tingcungco.

Start your day off right with Unang Hirit Barkada in their brand-new home.

Unang Hirit airs weekdays at 5:30 a.m. on GMA and its official Facebook page.

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