PhilPlans, the Philippines’ pre-need leader, gears up for a future-proof transformation with a bold new brand and a powerful message: “Tomorrow Starts Today.”
This mantra underscores their unwavering commitment to be the nation’s trusted partner in building a brighter future for everyone. Recognizing the evolving aspirations of Filipinos, PhilPlans embraces the digital age, champions proactive planning, and ushers in an era where your tomorrow starts now.
“We are not just selling pre-need plans. We are partners in planning for a secure and peaceful tomorrow. Our digital transformation, product innovation, and brand evolution are all fueled by this core purpose. We are excited to embark on this journey with our clients, hand-in-hand, as we build a future where tomorrow starts today,” declares PhilPlans Chief Sales and Marketing Officer Ronald S. Bautista.
“Tomorrow Starts Today” further refined PhilPlans’ previous slogan “Think Ahead”, which has served the brand for many years. The new mantra is also an invitation to the public to act for a better tomorrow without delay.
“We’ve been empowering Filipinos to write their own tomorrows for 35 years, and now, with this new slogan as our guide, we’re ready to step further, hand-in-hand,” Bautista said.
“Tomorrow Starts Today” will become PhilPlans’ official slogan starting January 27th. PhilPlans’ rebrand ushers in a seamless digital ecosystem, empowering clients with
a customer portal launching this second quarter. Imagine real-time plan management, convenient updates, and a level of control that meets the expectations of the digital-savvy consumer.
But PhilPlans understands that digital tools are just the beginning. Tomorrow’s security is built on today’s choices. That’s why the brand is constantly innovating,
crafting new products tailored to your evolving needs. Whether it’s securing a loved one’s future or ensuring that children’s dreams take flight, PhilPlans is evolving
alongside its clients.
Reflecting this dynamic growth, PhilPlans presents a refreshed brand identity. The iconic logo remains, but now exudes a renewed sense of dynamism and forward-thinking, mirroring the brand’s commitment to a proactive future.
PhilPlans’ rebrand is more than just aesthetics. It’s a declaration because PhilPlans is not just a pre-need company; but a partner in building a secure and comfortable tomorrow, starting today.