Mega Prime Foods, Incorporated (MPFI) inaugurated Mega Sardines Museum’s “Senses of the Sea”, the Philippines’ first state-of-the-art visual experience tour featuring the unique “Catching-to-Canning’’ process.
MPFI chief executive officer Michelle Tiu Lim-Chan stressed the company’s role as a government partner in educating students of all ages by showcasing the company’s best practices and innovations in the canned sardines production, which is considered the best in the country.
“Through this catching-to-canning experience tour, we will be able to effectively set forth our advocacy in becoming a government partner in educating the youth on the real-world experiences and knowledge about the food manufacturing industry. We believe that The Mega Sardines Museum offers experiential learning to students. Lessons of which can become a core memory that simply cannot be found in textbooks and theories,” she said.
The Mega Sardines Museum is expected to stimulate growth in the economy of Batangas and Calabarzon Region as it aims to be become one of the newest tourist attractions in the province and the region, that will spur jobs generation and the development of local enterprises.
During the grand opening of the facility, MPFI signed a partnership agreement with the Department of Tourism Region IV-A (DOT-4A) to include the museum in the DOT Region 4A promotions of tourism in CALABARZON region. The museum will be included in the DOT-4A’s list of must-visit locations in the region and in the recommended itinerary in educational tours for elementary, high school, and college students.
MPFI also formalized its partnership with the Philippine Amusement & Entertainment Corporation (PAEC), the biggest creator and operator of indoor interactive tourism and educational attractions in the country, to help curate and manage the Senses of Sea. The collaboration will strengthen the support to the K-12 basic education and MATATAG Agenda of the Department of Education as well the DOT’s “Love the Philippines” campaign.
