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Tuesday, November 12, 2024

Mobility: Continuously redefined

A look back at the milestones of PIMS

The Philippine International Motor Show (PIMS) is set to make waves once again with its 2024 edition, scheduled from October 24-27 at the World Trade Center. Hosted by the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), this year’s theme, “Dare, Drive, The Future Redefined,” promises to showcase the latest in mobility innovations.

With 17 participating automotive brands—the highest in PIMS history—the event will highlight groundbreaking technologies and solutions in the automotive sector. Notable advancements include a revolutionized ticketing process by Helixpay and the return of BPI as the official auto-finance partner.

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Key Milestones in PIMS History

Since its inception in 2007, PIMS has consistently served as a launchpad for automotive innovations. In 2018, the event showcased the first electric vehicle prototypes, while notable past highlights include the introduction of clean diesel technology in 2016 and hybrid electric vehicles that set new fuel efficiency standards.

The 5th Philippine International Motor Show in 2014 was pivotal, attracting a record-breaking 90,000 attendees. This year, with an unprecedented number of brands participating, CAMPI aims to surpass that milestone. Atty. Rommel Gutierrez, CAMPI President, expressed his excitement, stating, “As this is the biggest PIMS yet, we are confident that this year’s edition will surpass our previous milestone in terms of attendance.”

Driving Growth and Consumer Interest

PIMS has played a vital role in boosting consumer interest in new vehicle models and advanced automotive technologies. A recent joint report from CAMPI and the Truck Manufacturers Association (TMA) reveals that vehicle sales have reached 304,765 units annually, marking a 10.3% increase from 2023. Atty. Gutierrez noted, “This steady upward trend reflects sustained demand within the sector, supported by consumer confidence.”

The 2024 Philippine International Motor Show signifies a new chapter in the automotive industry, building on past successes and paving the way for future innovations. For those looking to purchase tickets, early bird discounts are available online at Helixpay.

To stay updated on the latest news, follow CAMPI’s Facebook page and the official social media accounts of the participating brands, including BMW, Ford, Honda, Toyota, and more. Join us in celebrating the growth and progress of the Philippine automotive industry at this exciting event!

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