Jan Sysmans, a seasoned mobile app security expert with over 25 years of experience in “software as a service” space and currently the mobile app security evangelist for Appdome in Southeast Asia, witnessed the rapid digital transformation in the region and the Philippines’ cybersecurity landscape.
The Philippines is an important market of Appdome, being their biggest market in Southeast Asia. This is aligned perfectly with the country’s national goal of establishing itself as a cybersecurity hub, actively addressing the critical need for 180,000 cybersecurity professionals.
Appdome’s annual consumer survey confirms that Filipinos are highly reliant on mobile apps, making their security paramount. Their expectations are high, demanding the best security in their apps, exceeding the global average.
“Filipinos are putting security on top and prioritizing it above features,” Sysmans said, adding the local digital landscape demands a robust solution, and Appdome is proud to be part of the answer.
Many Philippine brands struggle with limited security resources, often with a single security professional overseeing a team of 100 developers. Appdome’s automation bridges this gap, enabling brands to implement robust security measures without extensive manual effort.
“The biggest hurdle to protecting mobile apps is the complexity of the tools available. That’s why Appdome prioritizes a codeless platform, making it effortless for users to build robust security features into their apps without requiring extensive coding expertise,” the mobile security expert said.
Appdome’s mobile app defense platform boasts of over 300 built-in protections, empowering brands to safeguard their apps without overburdening development teams. This empowers the security team to take full control and ensure consumer safety, even in the face of evolving threats.
By prioritizing user-friendliness and automation, Appdome empowers Philippine brands to prioritize security, allowing Filipinos to transact safely and enjoy the full potential of their mobile apps.
Sysman noted a broader number of threats that brands are facing, and unfortunately, the number of threats that they face goes up every year.
“One could almost say the complexity of the threats goes up all the time. The trend we’ve seen over the last few years has really moved into this much broader set of attacks. Some of the things that set us apart from any other solution in the industry, is that we are an automation platform,” he said.
Appdome’s mission is to safeguard mobile apps globally. Their platform empowers brands and enterprises to implement robust security measures, protecting both the brand and its users from cyber threats, fraud, malware, and social engineering attacks.
Appdome stands out as an automation platform, eliminating the need for developers to manually code security features into apps. This integration within existing development workflows streamlines the process and empowers security teams with complete control over the security model.
While Appdome focuses on mobile app security, it recognizes the interconnectedness of the digital landscape. Data breaches often originate from vulnerabilities within the mobile app, granting access to backend systems. By securing the app, Appdome strengthens the overall security system.
Recognizing that complex tools often hinder app protection, Appdome prioritizes user-friendliness. The platform offers a straightforward point-and-click interface for the cyber team, while developers leverage APIs to seamlessly integrate security into the app build process.
Zero-day attacks pose a significant challenge. Appdome’s threat intelligence system empowers users to identify emerging threats and promptly implement additional protections, safeguarding consumers from these ever-evolving attacks.
Appdome streamlines the security process, eliminating the need for developers to constantly adapt to new threats. The platform empowers chief security officers (CISOs) to proactively enable necessary protections without hindering development cycles.
Recognizing the heightened risk of social engineering attacks when users have both their phone and app open, Appdome has introduced a groundbreaking social engineering tool. This tool utilizes behavioral analysis and pop-up messages to disrupt scam attempts and empower users.
Appdome’s social engineering tool has garnered significant global interest, reflecting the growing need for effective solutions to combat AI-powered scams.