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Thursday, June 27, 2024

Book on cockfighting in PH launched on June 20

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Cockfighting is a sport that’s considered a part of the Filipino cultural heritage. It provides revenues to the government and generates employment to people.

Perhaps no other name is as popular as “Biboy” in contemporary cockfighting.

Born Leandro D. Enriquez to Modesto and Trinidad Enriquez 82 years ago, Biboy first witnessed cockfighting through their family driver. He became interested in the sport. While studying, he would find time to watch cockfighting at the La Loma Cockpit.

For some time, his interest in cockfighting would take a back seat as he concentrated helping his parents on the booming family restaurant and hotel business.

Know more about Biboy, cockfighting and the gamefowl industry in a book that will be launched on June 20, 2024 at the Bistro Manuel, Estancia de Lorenzo in San Mateo, Rizal.

Authored by veteran writer and publisher Melandrew T. Velasco, the Biboy book is published by Media Touchstone Ventures, Inc. (MTVi), an outfit that has produced several coffee table books, such as the biographies of the Ramos family, institutional books of MWSS, the Philippine Public Safety College, RPDev and about local government units, among others.

Titled “‭Biboy: The Inspiring Story of Leandro Diaz Enriquez‬,” the coffee table book is a tribute to Biboy, co-published by EDL Group of Companies Chairman Dr. Eulalio D. Lorenzo, DVM.

Biboy is the top endorser of Tatak Excellence Poultry and Livestock Specialist Inc., whose products are topnotch in the industry. Incidentally, Tatak Excellence is celebrating its 30th anniversary this year as the premier company among the more than 20 companies under Dr. Lorenzo’s EDL Group.

This is MTVi’s second coffee table book collaboration with Dr. Lorenzo after “‭Doc ‬Ayong The Inspiring story of Dr. Eulalio D. Lorenzo, DV‭” was published in 2019.‬

The book chronicles Biboy’s teen days in Quezon City, his years as a business executive and hotelier at Silahis and Sulo hotels, as the founder of the Mutya ng Pilipinas and Asian Pacific pageants, franchisee of the Playboy Club of the Philippines, all the way to his pursuit of a passion—cockfighting.

Giving up up his career in the hotel, restaurant and tourism industry, he pursued his passion and today, he is one of the country’s best in cockfighting. What occupies his time is breeding gamecocks in his Firebird Gamefarm and joining expositions to promote cockfighting and the gamefowl industry.

Biboy has developed champion bloodlines sought after by cockfighting enthusiasts and breeders alike.

The book also features cockfighting which has remained popular through the years, not only in the country but also in other parts of the world. It has been and continues to be a source of entertainment for Filipinos. The prospect of the gamefowl industry is tackled in the book as cockfighting evolves with the rapidly changing information and communication technologies.

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