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Thursday, December 12, 2024

Casual wear brand kicks off holiday season with festive jingle, new collection

Uniqlo is celebrating the start of the holiday season in the Philippines with new collections, special offers, and a holiday jingle that brings a festive spirit to gift shopping. 

This year’s campaign, “Gifted with Joy,” features a new jingle performed by pop queen Sarah Geronimo, Christmas icon Jose Mari Chan, and indie band Lola Amour. The song highlights the joy of giving and receiving gifts, celebrating the season’s warmth.

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“With ‘Gifted with Joy,’ we want our customers to feel the happiness of both giving and receiving LifeWear – high-quality, versatile items that anyone can enjoy,” said Geraldine Sia, Uniqlo Philippines Chief Operating Officer. Sia added that Uniqlo aims to be a go-to for thoughtful holiday gifts for families and friends alike.

Uniqlo’s LifeWear has grown popular for its mix of style and function, favored by celebrities like Jasmine Curtis-Smith and Solenn Heussaff, who highlight the comfort and design of the Uniqlo Bra Top collection. Kim Kianna Dy, a volleyball star, recommends the Uniqlo Sport Utility Wear for its versatility, praising items like the Ultra-Stretch DRY EX Hoodie and AIRism UV Hoodie for active lifestyles.

The brand has a number of special offers for the holiday season

Uniqlo’s Miracle Air collection is another standout, offering lightweight jackets and breathable shorts suitable for both casual and business wear. Children’s favorites include the K’s AIRism Cotton T and Color Crew Neck T, reliable wardrobe staples.

Uniqlo’s holiday sales include the “11.11 Double Digit Mega Sale,” expanding Same Day Click & Collect options across Metro Manila and surrounding areas. Exclusive offers will be available on the Uniqlo app, while BDO cardholders can access special promotions. App users visiting Uniqlo’s Manila Flagship Store in Glorietta 5 or Uniqlo Mall of Asia can receive items like laptop bags and other novelties.

A follow-up “12.12 Double Digit Mega Sale” in December will introduce new Peanuts and Pokemon UT collections, along with a cashback promotion for Metrobank cardholders. Shoppers can also enjoy app-exclusive deals and a new phone stand with a card holder as the month’s featured gift.

Uniqlo’s annual “Thank You Festival” will run in December, offering limited deals across stores and an undated planner for holiday shoppers, with game booths at select locations for a chance to win prizes.

More details are available at www.uniqulo.com/ph/en/.

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