The Philippines’ leading content provider achieved major success in international content production by winning the inaugural Asia TV Forum & Market (ATF) Horror Pitch with its in-development supernatural film, Hysteria, at the 2024 ATF Expo.
The film, part of ABS-CBN International Productions’ lineup, joins other high-profile projects, including the upcoming global series The Bagman. The series emerged from the company’s first Hollywood Bootcamp in 2024, an eight-week online masterclass led by Hollywood industry experts for selected creatives from ABS-CBN Films, TV Production, and International Productions.
Written by award-winning Filipino screenwriter Jaymar Santos Castro, Hysteria follows a self-righteous priest investigating a series of demonic possessions in a small town caught in a web of conflicting beliefs. As the mystery unravels, the priest’s own dark past is revealed, exposing him as the cause of the town’s hysteria.
Hysteria was singled out in ATF’s Show Daily publication as having the “strongest potential to excite and strike tension in the Asian market” among the pitched titles from production companies in Indonesia, Malaysia, and Singapore.
As the winner of the ATF Horror Pitch, ABS-CBN International Productions receives a development and distribution package from renowned Asian studio EST x N8 Studios.
At the ATF Expo, ABS-CBN also showcased its other offerings, including studio services under ABS-CBN Studios, music production through Star Music, film production by Star Cinema, and talent management via Star Magic.
