While many people aspire to achieve fame and success in the entertainment industry, it is uncommon for someone who has already experienced that fame to leave it behind and pursue a completely different career.
Case in point, Bryann Foronda, who was once an artist-model, made the uncommon decision to leave the entertainment world and transition into a career focused on helping others with their finances.
Foronda’s initial foray into the limelight began in the world of modeling, where he graced billboards and appeared in print ads alongside the likes of Anne Curtis and Rhian Ramos. He was also part of the singing group Five Az 1, which had the opportunity to perform in Japan and appeared on the reality show Kanta Pilipinas on TV5.
However, despite his success in these fields, Foronda came to a realization that would change his trajectory.
“I was trying to get into acting, but for some reason, there was always something missing,” he said. “I realized I’m an artist who can’t really express myself.”
Foronda’s time in showbiz made him question whether he had truly chosen the right path. “I think I joined showbiz for the wrong reason,” he admitted. “If I’m really serious and passionate as an artist, that’s not me.”
His modeling career took him to the United States, where he faced fierce competition in the industry. However, the challenges led him to reconsider his priorities. “I do like to make people happy, but I’m more into serving my family, other people, doing something valuable to them,” he reflected.
Through this introspection, Foronda discovered his passion for business and finance. He was drawn to the idea of helping others, not through entertainment but by providing them with valuable services. He soon ventured into the field of taxation, working initially in data entry for an accounting firm in Los Angeles. Over time, Foronda honed his skills, even pursuing further education at UCLA to become an enrolled agent—the highest level of tax practitioner in the United States.
In 2016, he founded his own company, Silver Aries, using his April-born zodiac as inspiration. His business initially served family and friends, where he charged minimal fees just to gain experience. “I was almost doing it for free,” he explained.
As his client base expanded, Foronda leveraged technology and outsourced administrative work to scale his business.
Today, Silver Aries is a thriving company with support from his family, including his father, a seasoned corporate manager, and his uncle, a Certified Public Accountant.
To help people understand the complexities of tax preparation, Foronda has become a champion for taxes, giving speeches at business gatherings and leading seminars. As he looks ahead to the 2025 tax season, he remains committed to providing excellent service to his American clients and helping them manage the intricacies of their financial situation.
