Filipino creators have achieved entrepreneurial success thanks to TikTok Shop’s Affiliate Program. Through their innovative content and engaging personalities, they entertain while offering growth opportunities for both creators and sellers alike on the platform.
During the recently held Idol Night, TikTok Shop recognized the country’s top creator affiliates:
Scentsations Collections PH
Meet Cyrene Pacana, a beauty enthusiast and full-time content creator who launched her brand, Scentsations Collections PH, on TikTok Shop in June 2023. Her unique scents and perfumes from Cebu achieved an average of P100,000 in monthly sales through consistent streaming.
“TikTok’s Shoppertainment feature makes the platform engaging and an excellent marketing tool due to its wide audience reach,” Cyrene shared.
Her success story highlights the growth opportunities provided by the TikTok Affiliate Program, which allowed her to transition from a full-time employee to a successful content creator and seller.
“Joining the TikTok Affiliate program brought me financial freedom. The transition was challenging, but perseverance and continuity are key. Keep going, and it will be worth it in the end,” she added.
Love, Chanelle
Chanelle Fajardo is a young content creator with 300,000 TikTok followers. She is the founder of the jewelry brand Love, Chanelle, launched in 2021.
Through TikTok Shop’s live selling feature and the TikTok Affiliate program, Chanelle achieved her goals in early 2023, even starting her house construction at 23.
“Being a TikTok affiliate creator changed my life. The platform provided endless opportunities and made it easier for me as an entrepreneur to connect with followers and clients,” Chanelle shared.
Bugoy Cariño
Local celeb turned content creator, Bugoy Cariño, achieved his creator goals on TikTok through the TikTok Affiliate program. With bi-monthly streams of four to five hours, he boosted sales and secured brand partnerships.
“The TikTok Affiliate program provided more income opportunities, especially with the seasonality of showbiz projects. I study the brands and products I feature to share personal experiences authentically, which resonates with my followers and benefits both me and the brands,” Bugoy shared.
These creators are shaping TikTok’s future, demonstrating the growth opportunities the Affiliate program offers, fostering innovation, creativity, and mutual benefits for creators and brands alike.
