Omoda and Jaecoo International entered the Philippine market on Feb. 18, 2025, with a grand launch at the BGC Arts Centerin Taguig City.
Omoda and Jaeco chief executive Shawn Xu said the brands are committed to expanding their local presence and dealer network to support its global growth strategy.
Omoda and Jaecoo are two brands of Chinese vehicle manufacturer Chery that are only marketed outside China.
“The Philippines is a key market for us in Asia. We currently have six dealerships, but we plan to expand to 24 within the year to better serve Filipino consumers,” Xu said.
“In the next six months, we expect to reach 500 units per month in sales in the Philippines, scaling up to 1,000 units monthly by year-end,” Xu said.
“We are building our brand presence, increasing awareness, and gaining customer trust worldwide,” he said.
Omoda and Jaecoo expanded to 34 markets in less than two years. The brands aim to be in 55 markets by 2025, strengthening its foothold in Asia, Europe and the Middle East.
Recent launches include Spain, with upcoming entries into Poland, Italy and Beijing. Germany and Brazil are also in the pipeline this year, while expansions into Greece and the Czech Republic are progressing.
The brands are set to launch in the UAE and Qatar this month.
Omoda and Jaecoo introduced the Omoda C5 and E5 as well as Jaecoo EJ6 models in the Philippines. The brands plan to further diversify their lineup with four additional models in 2025.
Xu highlighted Omoda and Jaecoo’s strong global performance, particularly in Malaysia, Indonesia, and Thailand.
He said the group is leveraging exports from Malaysia and Indonesia to meet rising demand worldwide.
The brands sold nearly 250,000 units last year and aim to hit 500,000 units by the end of 2025. They also emerged as the top Chinese automotive brands in Israel, Turkey and Spain.