The Department of Trade and Industry (DTI) reported sales of over $100 million through the “Halal-Friendly Philippines” campaign at the recent Saudi Halal Expo.
DTI Secretary Ma. Cristina Roque said the recent feat reflected the Philippines’ strategic vision to establish a strong and sustainable Halal ecosystem that meets global demand.
“It is also a testament to the collective efforts of our industries and the government to drive business growth, attract international investments, and create meaningful job opportunities for Filipinos and the global Halal community,” she said.
Pre-cooked ready-to-eat food generated $15 million in revenue, while seafood and fish exports recorded $35 million in sales.
Meanwhile, Halal-compliant logistics services secured a one-year contract worth $5 million.
Halal IT Solutions finalized $38 million worth of transactions. Human resource services secured contracts that are expected to generate at least 100 annual jobs.
The DTI-Halal Development and Trade Office, including representatives from the Bangsamoro Autonomous Region in Muslim Mindanao (BARMM), the Halal Export Board, and the Philippine Chamber of Commerce and Industry, showcased a diverse range of Halal-certified products at the expo.
The successful mission was made possible through strong collaboration with the Philippine Embassy in Saudi Arabia, the Federation of Saudi Chambers and other government agencies. Othel V. Campos