Sparkle GMA Artist Center, a leading talent management agency in the Philippines, has introduced its newest initiative, Status by Sparkle, aimed at welcoming content creators into its fold.
Status is the agency’s official digital arm, designed to manage a diverse array of content creators with unique online niches and curated brand presences. Under the leadership of Sparkle’s First Vice President Joy Marcelo and GMA Network’s Senior Vice President Annette Gozon-Valdes, Status aims to become the preferred management choice for content creators, brands, and organizations.
As Sparkle evolves to recognize the influence of online content creators, the agency is committed to nurturing these talents, much like it has with its prominent stars. Sparkle seeks to provide opportunities for these creators to amplify their voices and create supportive environments for their artistic expressions.
The diverse roster of creators under Status encompasses various fields, including beauty, men’s grooming, food, relationships, and health. Each creator brings a unique, authentic voice to the digital landscape, showcasing a deep passion for content creation.
On Oct. 10, Sparkle introduced the first group of creators managed by Status, which includes the following talents:
The Blackman Family (Jeraldine, Joshua, Nimo, and Jette): TikTok stars known for their relatable family content, with 3.1 million followers and 135 million likes.
Chef Ylyt: A food vlogger with 376k TikTok followers, recognized for easy, affordable recipes that promote healthy cooking.
Chikana (Pau Palaez): A makeup artist with 8.2 million TikTok followers, she connects with her audience through stunning transformations and relatable content.
Bont Bryan (Master Hokage): A lifestyle vlogger with 500k followers, sharing travel vlogs, pranks, and personal stories.
MJ Encabo (Miss Rizz): A dancer and model with 11.4 million followers, known for her chemistry with boyfriend Cheovy Walter.
Cheovy Walter (Prince Charming): Fitness influencer with 233.3k followers, recognized for his relationship content with MJ.
Emman Atienza: A mental health advocate with 286.7k followers, known for her articulate discussions on various topics.
Alethea Ambrosio: Miss Supranational Asia and Oceania 2024, she promotes Filipino culture and supports aspiring beauty queens.
Sandy Riccio: A mom and content creator with 5,791 followers, she focuses on uplifting content for mothers.
Aira Lopez: A cyclist and flight attendant with 374.4k followers, sharing fitness and family-oriented content.
Maika Kemmochi: A gamer and beauty enthusiast with 256.8k followers, fostering a friendly online environment.
Sofia Valdes (Doc Pretty): A medical student with 492.3k followers, offering encouragement and study tips to her audience.
Javi Valdes
Xavier “Big Poppa Javi” Valdes, top Call of Duty: Warzone player in Asia, has 28k Facebook and 383 TikTok followers.
Brandon Espiritu
Mister Supranational 2024 Brandon Espiritu, with 74.6k TikTok and 192k Instagram followers, shares content on fitness, men’s grooming, and self-care.
Doc Yappy
Dr. Eric “Doc Yappy” Yapjuangco, a celebrity plastic surgeon, has 2 million TikTok and 362k Instagram followers. He advocates body positivity, sharing transformation results and saying, “Plastic surgery is life-changing, not just about appearance.”
