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Thursday, May 9, 2024

Fast food of the future

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Food conveyor system, self-order kiosks, wireless charging pads, and a dual lane drive-thru. These facilities form part of the 1,200th store of fast-food giant Jollibee located at the Petron gas station along the southbound side of South Luzon Expressway. 

Fast food of the future
WELCOME TO THE FUTURE. Fast-food giant Jollibee ushers in the future of fast-food restaurants with its 1,200th store in South Luzon Expressway, a Level Up Joy Store and the first with a dual-lane drive-thru.

The branch, which opened on Dec. 18, is a Level Up Joy Store equipped with innovative technologies designed to provide better customer convenience. 

Aside from being a Level Up store, it is the first Jollibee branch with dual lane drive-thru, which is expected to allow the store crew to serve more motorists better and faster. The dual-lane drive-thru has its own ordering, payment, and pick-up counters for each lane. 

“We’re excited to open the first-ever dual lane drive-thru store in the country here in our milestone 1200th Jollibee store,” said Jollibee regional business unit head for South Luzon Ana Aluyen. 

She added, “With all the motorists and customers passing through the SLEx southbound highway every day, we have this unique opportunity to show them what the experience of our leveled up Jollibee store is like.”

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Fast food of the future
The automated Food Conveyor System brings meals from the kitchen to the pick-up counter. 

“It’s ideal for families and friends who are in transit and want to grab great tasting food they can enjoy or take home with them along the way,” said Jollibee Philippines marketing head Francis Flores.

This dual lane feature is complemented by two key store innovations which aid in making the drive-thru service easier and faster. 

The Food Conveyor system is an automated conveyor that brings meals from the kitchen to the pick-up counters, while the Drive Thru Lane Sensor System provides real-time drive-thru performance data such as waiting bay times and average service speed to help the store crew better manage orders and serve customers faster. 

To date, over 200 Jollibee stores nationwide are equipped with the Drive Thru Lane Sensor System.

Inside the store are self-order kiosks, aiding cashiers at the counter, which lets customer order with a few taps on the screen. They come with multiple payment options such as credit card, Paymaya, Happy Plus Card, or cash. 

Fast food of the future
Self-order kiosks let customers order and pay for their meals via cash, credit card, Paymaya, or Happy Plus Card. 

Diners whose devices need “juice” may use the built-in wireless charging pads available on some tables in the dining area. 

“Dine-in customers can order and enjoy their Jollibee favorites with greater ease and convenience thanks to the self-order kiosks we have in store plus built-in wireless charging pads for their use and of course, our ‘alagang Jollibee’ service courtesy of our store team,” enthused Flores.

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