In a bid to honor hardworking Filipinos, financial services company TrueMoney Philippines is offering free money remittance service throughout its 20,000 outlets nationwide for a limited time.
“The value of Filipinos’ hard-earned money increases when you understand the blood, sweat, and tears that were put into earning it,” says TrueMoney Philippines chief executive officer Jacqueline Van Den Ende.
In 2012, the United Nations Educational, Scientific, and Cultural Organization reported that roughly 1.4 million workers moved to Metro Manila from the provinces, making it the top destination for domestic migrants.
Evelyn Dahay, a general services aide at a Makati firm, has been sending money to her family in Roxas for over 20 years. She is one of the millions of Filipinos who flock to the capital for better employment over the years.
Dahay, who is frequently on call, greatly appreciates the ease of finding an accessible remittance center.
“It’s hard to do errands when I’m working especially when it gets really busy,” shares Dahay. “It’s important for me to find a remittance center that is not only near me but also accessible to my family in the province—a remittance center that is available in small towns in Roxas.”
Committed to providing accessible and low-cost financial services to suit the lifestyle of Filipinos, TrueMoney’s framework allows the nearest sari-sari stores or bakeries to become a TrueMoney partner, thus making them ubiquitous even in small, hard-to reach provinces nationwide.
Meanwhile, Irish Walo, a 26-year-old mother of one, jumped at the opportunity to live and work in Manila so she can contribute to her family’s expenses while her husband tends their land in Cagayan de Oro.
“I send money to my family in Cagayan De Oro every month,” shares Walo. “That means every month, I pay for remittance fees, and sometimes I think it’s a waste since I can save them up instead or send more to my family.”
TrueMoney has one of the lowest remittance fees in the country. With the free padala promo, customers like Dahay and Walo may send money between P1 to P1,000 for free.
“In this country, when jeepney prices increase even by a peso, that can mean a lot for a person’s daily budget,” says Van den Ende. “This is something we can’t turn a blind eye on, that’s why we’re offering something our competitors can’t—free padala para sa lahat.”
Go to www.truemoney.com.ph for more information.
