Home Credit Philippines is taking the road less travelled in financial literacy, but it’s not a lonely trip, or in this case a fun run, with one of the Philippines’ leading consumer finance company’s recently held and successful Takbo #ParaSaLife (10k and 5k) at the Parqal grounds inside Pasay City’s business hub Aseana.
As the country’s leading financial institution, HCPH celebrated its 12th year anniversary with a running event highlight, organized by WeKenRun, where on a Sunday a total of 2,453 fitness buffs, runners, Home Credit employees, executives and families beat the 5 o’clock morning starting gun.
For Shiela Paul, Home Credit Chief Marketing, that Sunday fun run was a simple company contribution to the Filipinos and their unique but improved financial literacy. “This for healthy body digital finance peace of mind.”
“Takbo#ParaSaLife is not just a fun run – it embodies Home Credit’s dedication to promoting physical, mental and emotional wellness. By offering an inclusive event that encourages fitness and well-being. Home Credit is fostering a healthier and more empowered community. The event goes hand in hand with our mission to improve the lives of Filipinos through financial empowerment, making it a holistic initiative that aligns with our broader advocacy,” said Paul.
Launched in 2013, the country’s trusted financial ally has now served over 10 million customers, and has provided Filipinos with fast and convenient credit and financial access to over 21M loans nationwide.
Paul is quick to give credit not just to the hardworking people of HCPH but to the millions of Filipinos and families “who have joined us, and stayed with us after more than a decade. And this is for those who will soon be travelling with us in our journey journey of innovation and financial opportunities. ”
And with this unwavering commitment to providing Filipinos access to easy and trusted financial options, HCPH is constantly innovating its services to offer customers fast and convenient credit access, enabling them to pursue the life they desire. Home Credit has also taken strides to enhance its product and service offerings to adapt to the ever-evolving needs of consumers.
“Encouraging an active and healthy lifestyle is essential in the Philippines due to rising health challenges such as the increasing rates of chronic diseases and stressed-related illnesses. Home Credit Philippines believes that promoting wellness through physical activity not only improves health but also contributes to a better quality of life. This aligns with our mission of empowering Filipinos to a more fulfilling lifestyle – physically, emotionally and financially,” she added.
“Home Credit Philippines understands that financial literacy is key to achieving overall well-being. Through initiatives like Takbo #ParaSaLife, we highlight the conection between financial resilience with strong physical and mental health,” Paul said.
Paul stressed that by encouraging Filipinos to prioritize their health and providing them with valuable financial education, consumers reap only the positive results.
“Takbo #ParaSaLife isn’t just about running. It’s a celebration of well-being. Prior to the main fun run, we held community runs to help participants gradually prepare and foster sense of camaraderie. It created a supportive and health-conscious community where participants are encouraged to share their fitness journeys.
Paul reiterated that Home Credits Philippines is always “open and in operation” with 78 branches in 81 provinces nationwide. HCPH Home Credit employs 21,000 well-trained personnel and agents nationwide.
“Home Credit Philippines is committed to support Tthe Filipino consumers’ health and financial mental well being. The Takbo #ParaSaLife is just one of our projects. We plan to integrate more initiatives that blend wellness and financial lieracy, and we’re excited to have more participants in 2026 Takbo #PaeaSaLife. “ Paul said.