Robbie Jaworski officially joined Star Magic, ABS-CBN’s talent management arm behind many of the Philippines’ most celebrated stars.
The announcement witnessed a warm family gathering, with his parents, Pasig Vice Mayor Dodot Jaworski and actress Mikee Cojuangco-Jaworski, alongside his brother Rafael, lending their full support.
At the event, Mikee was a proud parent, capturing moments as Robbie walked the red carpet and fielded questions from the media. Her playful side surfaced during a Q&A session when she jokingly pointed to herself as Robbie’s “showbiz crush.” Robbie, however, answered candidly, revealing that it’s actress Kim Chiu.
Questions about managing expectations as part of a famous family naturally arose. Robbie addressed them with maturity and honesty by expressing his desire to carve out his own path and establish his own name.
“My famous relatives set themselves apart in their own ways. I don’t compare myself to them too much. They’ve given me an example to follow or learn from, but I also want to find my own way,” he shared.
Robbie added, “I’m not my father, I’m not my grandfather—I’m me. That’s what I want to figure out, and I’m confident I will.”
As the grandson of basketball icon Robert “Big J” Jaworski, Robbie carries a name steeped in legacy. Yet his humility and grounded nature have already resonated with Star Magic executives. He’s also quickly gaining traction, appearing as a Bench endorser and joining MYX as a video jockey.
The contract signing brought together ABS-CBN’s broadcast COO Cory Vidanes, his managers Girlie Rodis and Star Magic’s Monch Novales, and TV Production and Star Magic Head Lauren Dyogi. Each spoke of their confidence in Robbie’s future.
“In the VTR, what attracted me most was when you said ‘masipag at mapagmahal,’” Vidanes said. “Those are the values we hope for in our artists. I hope you enjoy the journey and that you’ll inspire and bring happiness to others.”
Rodis echoed the sentiment, highlighting Robbie’s growth potential. “They’re not rushing him. They’re really allowing him to grow organically, and his family is very supportive.”
Dyogi also praised Robbie’s character. “He’s very humble. With all the occasions we’ve been together, you don’t feel any arrogance from him. He connects with people easily.”
The event opened with messages from his parents. Vice Mayor Dodot shared a heartfelt video message: “We’re so proud of you. I know you’ll go places and share your talent with the world.”
Mikee added her encouragement, assuring Robbie of their unwavering support, “Throughout everything you do, nandito kami para sa’yo. We love you.”
