As a young girl, Kathryn Bernardo recalls the times when she sneaked and put on her mom’s makeup. Little did she know that one day she will be attending an Avon event launching her as the new brand ambassador of its Simply Pretty makeup line.
“I also went through that phase. Ha-ha-ha! I really like to play with makeup and my mom buys Avon. So, I’ve been using (the) brand way before they got me as their endorser,” shared Kathryn. “If you watched She’s Dating the Gangster, you could have noticed my lip color in the movie . I was wearing Avon’s Chameleon Cherry Magic lipstick.”
“I feel really blessed to be part of the Avon family. I have been using their products for years and it still amazes me until today. All the products in the line are easy to apply, which makes it fun to use,” Kathryn added.
“We believe we have found a perfect match with Kathryn. She personifies the brand promise of bringing out one’s natural beauty. Kathryn’s image as one of the most admired celebrities right now makes her perfectly fit among Avon’s stellar roster of celebrity spokespersons,” said Avon Philippines Head of PR & Communications Faith Fernandez.
Kathryn joins current Avon endorsers Angel Locsin, Anne Curtis, Isabelle Daza, Julia Montes, Georgina Wilson, and Solenn Heusaff.
“A Simply Pretty girl is someone who is young, simple, fresh, fun, and full of energy. And that’s exactly what Kathryn is. She’s got this fun and vibrant personality and she’s got that fresh, natural blooming look that Simply Pretty is all about.” added Katrina Diaz, Simply Pretty Brand Manager.
“Personally, I really like this line of makeup because it is for young girls, for teens. It is perfect for our weather so you can use it every day.
The colors are very light, but they have good register on the camera lens,” said Kathryn.