Initiative breathes new life into unwanted clothing

posted December 01, 2020 at 09:35 pm
by  Manila Standard Lifestyle
This jacket is made from recycled clothing. 

The Recycled Down Jacket is made with rejuvenated down and feather taken from pre-worn jackets collected from customers.
Through its new initiative, global apparel retailer Uniqlo aims to keep valuable resources out of landfills and give unwanted clothing a new lease of life. 

The RE.UNIQLO program has given birth to its first offering, Recycled Down Jacket, which is now available in the Philippines. The recycled item incorporates rejuvenated down and feather taken from 620,000 pre-worn jackets collected from customers since September 2019. 

In addition, Uniqlo announced a new down product collection campaign in stores across 21 markets.

The Down Recycling Project is the first item under the RE.UNIQLO banner to recycle collected Uniqlo clothes into new items. Recycled Down Jackets originated from the Uniqlo U design team at the Uniqlo Paris R&D Center headed by artistic director Christophe Lemaire. 

Used jackets are manually checked before parts of them are recycled.
“My personal commitments are aligned with the goals of RE.UNIQLO. The Uniqlo U Recycled Down Jacket represents Uniqlo and my own continued dedication to sustainability,” said Lemaire.

Under the initiative, the company collects pre-worn Uniqlo items from customers to be recycled as part of new products. 

“In the process, waste, carbon dioxide emissions, and resource consumption are reduced throughout product lifecycles. Through RE.UNIQLO, Uniqlo is uniting with customers in a drive to become a brand that is better for the environment and communities alike,” the company said in a statement.

Topics: Recycled Down Jacket , Uniqlo , RE.UNIQLO , Christophe Lemaire
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