To describe the fashion creations of design duo Abraham Guardian and Mamuro Oki flamboyant would be an understatement.
The up-and-coming fashion designers are the imaginative geniuses behind HA.MÜ, an emerging brand of eccentric clothing pieces. Both Guardian and Oki completed the Fashion Design and Merchandising program at the De La Salle-College of Saint Benilde.
They initially captured the attention of the discerning fashion industry leaders during their graduation show.
The experimental brand they co-created heavily features old deconstructed garments up-cycled to create something new with patchworks and thread-works alongside the artistic play of layers. HA.MÜ has quite instilled a definitive character and beauty in the clash of texture, colors, materials, and patterns.
Following their previous collection, Guardian and Oki launch their latest ready-to-wear series inspired by the concept of revisiting childhood.
HA.MÜ pleasantly shocked the scene with the otherworldly ensembles from their “Mama! Mama! There are monsters under my bed!” collection, which debuted at a recent design awards show.
The design duo drew inspiration from their own childhood fears of having imagined monsters under their beds, which now, as adults, turned out to be the inner demons they face on a daily basis.
“We have experienced moments that left battle scars but they also became our learning points in our lives,” said Guardian. “We have since stopped looking for monsters under our beds when we realize that they may be inside our own minds. We live with them, but we can always fight them off and not let them affect us.”
With multiple googly eyes, tentacles of all sizes, gills, and fins, and prominent horns, HA.MÜ’s trademark of avant-garde is well depicted as the new anthology rigorously showcasing the designers’ exquisite experimentation of silhouettes, textures, and prints.
HA.MÜ said that enthusiasts may purchase their masterpieces.
“We consider our pieces as art that onlookers can actually acquire as a form of a designer’s collectible item,” Guardian shared.
The two young designers are currently busy stitching up their upcoming—and second—RTW project, entitled “a collective of rejects and sorts,” made of parts and pieces from the fashion line’s custom orders. The ongoing venture is expected to don the label’s signature looks in shapes of more wearable and lightweight ensembles.
Check out @_ha.mu_ on Instagram to see more of their flamboyant designs.
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