“There is nothing more beautiful than someone who goes out of their way to make life beautiful for others.” – Mandy Hale, The Single Woman: Life, Love, and a Dash of Sass
Brave women who are engaged in the fight of their lives as they battle breast cancer are getting support and encouragement from Marie France, the leader in slimming and non-invasive body-sculpting in the country, which has teamed up with the ICanServe Foundation to produce an empowering video tribute to the women battling the Big C.
Conceptualized and created by videographer Jason Magbanua, the Beauty in Strength tribute has the timeless voice of Lea Salonga singing a poignant piece by Marie Hines entitled “Save It All,” plus a touching narration by Dawn Zulueta-Lagdameo that underscored the core message of understanding and sharing in the pains and struggles caused by the disease.
The tribute also features talents from both Marie France and sister company Facial Care Centre, all of whom volunteered their time and service to make the project possible. These include Agot Isidro, Bianca Araneta-Elizalde, Carmi Martin, Ana Roces, Bernadette Allyson, Shalani Soledad-Romulo, Patty Betita, Tessa Nieto-Villalon, Mikaela Lagdameo-Martinez, Rima Ostwani, Issa Litton, Sam Oh, Riki Flores, Camille Co, Lissa Kahayon and Kryz Uy. Also lending support is Nikoy de Guzman, ICanServe representative.
The abovementioned ladies did not think twice about being a part of the project, all of them determined to reach out to their fellow women who are struggling with the disease. “It was such a privilege. It was very important to me to let these brave women know that there is hope. Take it one step at a time. Focus on God,” Carmi Martin says.
in the video
Bernadette Allyson adds, “It felt really good to be part of something I feel very strongly about. Breast cancer is a serious concern that we face as women. I wanted to do my part in encouraging and empowering these women, reassuring them [that] they are not alone.”
Marie France also supported ICanServe's Fashion Can Serve, a fund-raising fashion show held on October 6 at Raffles Hotel Makati. Exquisite holiday collections by Rhett Eala, Rajo Laurel, Lulu Tan-Gan, Eric De los Santos, Maureen Disini and Kristel Yulo were showcased by celebrity advocates and breast cancer survivors. A mini auction was also held, led by the always entertaining Tessa Prieto-Valdes.
The Beauty in Strength tribute was formally turned over on stage by Marie France's George Siy, Peter Prestidge, Jackie Share and Robin Horsman to ICanServe's president Roxanne Singson, chairperson Elizabeth Virata, Bettina Osmeña, ICanServe founder Kara Alikpala, executive director Lanie Eusebio, and vice president Nikoy de Guzman.
The event helped raise funds to support ICanServe's information campaigns and community-based programs that include diagnostic screening tests, seminars, training, treatment and rehabilitation of women with breast cancer.
Watch the video here: http://bit.ly/1NoO6dU