Seda Hotels, the homegrown hotel chain of AyalaLand Hotel and Resorts group, opened its first resort called Seda Lio within the 325-hectare Lio Tourism Estate in El Nido, Palawan.
Seda Hotels said in a statement Seda Lio is a 153-room beachfront hotel property that offers a complete range of facilities and amenities catering to leisure tourists, families, destination weddings, meeting and incentive groups.
Seda Lio, located only a few minutes from the airport, expands the current accommodation options in El Nido consisting of luxury resorts on the adjacent islands and bed-and-breakfast types in the town.
Seda group general manager Brett Hickey said the resort aimed to be a leading wedding and meetings destination in the country as it would only take guests from Manila 70 minutes from takeoff to touchdown at Lio.
Guests can enjoy a wide range of recreational facilities and amenities and will also have easy access to the four-kilometer stretch of Lio Beach and the restaurants and stores of Ayala Malls’ shops.
Seda Lio is a low-rise structure with only three floors or no taller than the surrounding coconut trees in keeping with Lio Tourism Estate’s sustainable development masterplan.
“We will be addressing environmental concerns at Seda Lio, in addition to offering guests our brand of genuine Filipino hospitality aligned with the premier service standards offered by top-tier destinations,” Hickey said.
Seda opened its first hotel in Bonifacio Global City in 2012. It now has more 1,800 rooms in nine properties in the Philippines, with more under development in key destinations nationwide.
Currently locations include Capitol Central, Bacolod; Centrio, Cagayan de Oro; Ayala Center, Cebu; Abreeza, Davao City; Atria, Iloilo; Nuvali, Laguna; Seda Vertis North, Quezon City; and Bonifacio Global City, Taguig.
Upcoming Seda hotels include Seda BGC Tower 2 with 342 rooms; Seda Central Bloc in Cebu I.T. Park with 214 rooms, including 58 serviced residences; Seda Ayala North Exchange in Makati offering 312 serviced residences; Seda Bay Area in, Parañaque with 350 rooms; and Seda Arca South in Taguig with 200 rooms.
An integral part of Ayala Land mixed-use developments, Seda hotels are strategically located in emerging central business districts right next to shopping, dining and entertainment options.