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Saturday, April 27, 2024

PRA to stage virtual Retail Leaders’ Summit

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The Philippine Retailers Association, the national organization of retailers, shopping malls and suppliers, is staging the first people focused Retail Leaders’ Summit 2022 on Oct. 27 to 28 via Zoom.

Participants of the summit are expected to learn from industry experts who will share their knowledge in running businesses while facing challenges from competition as well as those that are brought up by the continuing evolution of the business environment.

LABBRAND managing director for Southeast Asia Jessalynn Chen

“Competition is now tougher than ever. Striving to be the best is one thing but consistently making the smart and practical business decision is everything. To stay ahead of the competition, leaders must equip themselves with fresh perspectives through innovative ideas,” said PRA president Rosemarie Bosch Ong, who is also the senior executive vice president and chief operating officer of Wilcon Depot Inc.

The two-day virtual summit is designed to develop the next generation of leaders, founders, top executives, senior and middle managers, supervisors, start-ups and entrepreneurs.

It also aims to uncover ‘New Retail Mindset’ ideas, share perspectives on strategy and leadership towards creating future-ready retail leaders and stay competitive in the market with leading local and global companies, influencers and advisors.

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Joining the esteemed line-up of foremost leaders at Day 1 of the summit is the managing director for Southeast Asia of LABBRAND, Jessalynn Chen who will help establish a new retail mindset through her brand focused session on “How Brands Can Stand Out at Retail”.

The session will delve into key branding opportunities and the importance of building a strong brand value for customers to recognize and trust.

For Day 2, Goldratt Consulting principal Nikhil Shah will enlighten the participants through his mind-tickling session on “Stabilizing and Accelerating Business Performance through Theory of Constraints based Holistic Retail Management” to help retailers know the engine of disruption in the industry and how to drive stability across merchandise management processes via the three key levers of automation, system control and synchronization.

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