Globe Telecom Inc. on Monday said it expects its fiber prepaid subscriber base to reach 200,000 by end of the year, boosted by increasing demand for Filipino households.
GFiber Prepaid’s subscriber base soared to 146,000 within the first nine months of 2024, accompanied by record-breaking customer engagement and the highest reload rate among Globe brands.
“We are very happy with the spectacular growth performance of our GFiber Prepaid. Given our current trajectory, we are looking to reach our 200,000 subscribers mark sooner than expected,” Abigail Cardino, vice president and head of Brand Management for Globe Broadband Business said.
GFiber Prepaid has resonated strongly with Filipino consumers due to its straightforward, budget-friendly approach, offering high-speed, reliable internet without fixed monthly charges.
This makes it an ideal choice for households looking for affordable broadband solutions that provide financial flexibility.
As more consumers embrace GFiber Prepaid, Globe remains focused on bridging the digital divide by providing easy access to high-speed internet that meets diverse household needs and supports their participation in the digital economy.
GFiber Prepaid is a key component of Globe’s strategy to expand its broadband subscriber base and address evolving customer preferences sustainably.
“With GFiber Prepaid, we aim to replicate our success in Prepaid Mobile and encourage our mobile customer base, as well as those currently using competitor products, to switch to GFiber Prepaid using our innovative and value-for-money offers,” Cardino said.
Globe also achieved the highest net promoter score (NPS) among all Globe products.
Meanwhile, GFiber Prepaid logged a net promoter score (NPS) of 65 as of August, higher than that of leading global brands. Its score peaked this year at 71, achieving world-class tier.
GFiber Prepaid’s top-tier NPS shows an exceptional level of customer loyalty and approval, underscoring the appeal of the innovative product that offers fiber-fast broadband connectivity with reloadable UNLI internet and no lockup.
The product’s world-class NPS standing is reflected in its stunning subscriber growth, with an impressive 52-fold increase in acquisitions as of third quarter of 2024 compared to last year.
