The Department of Trade and Industry (DTI) released the 2024 Noche Buena price guide, emphasizing price reductions on key holiday staples to help Filipino families manage their budgets during the festive season.
The DTI said 13 SKUs or stock keeping units saw price cuts compared to 2023, offering relief to consumers amid rising costs in other sectors.
Acting DTI Secretary Cristina Roque underscored the importance of these price reductions in promoting consumer welfare and easing the financial strain of holiday preparations.
“This year’s Noche Buena Price Guide reflects our commitment to helping Filipino families celebrate the holidays without overspending. The reductions offer practical options for households to enjoy quality products while staying within their budgets,” she said.
The guide includes prices for 236 SKUs from 22 manufacturers across 12 product categories, with significant reductions observed in select items.
The reduced prices include select brands of mayonnaise, pasta, elbow macaroni, salad macaroni and all-purpose cream, which are essential components of many traditional Noche Buena dishes.
The price guide shows that mayonnaise is now priced between P20.40 and P245.85, pasta and spaghetti noodles between P32.00 and P114.00, elbow macaroni between P30.50 and P126.25, salad macaroni between P36.50 and P126.25, and all-purpose cream between P36.50 and P72.00.
To help consumers easily identify these savings, the DTI has included a Christmas tree symbol in the guide to mark products with reduced prices.
Roque encouraged consumers to review the guide and make informed choices to maximize their savings.
The prices listed in the guide will remain effective until Dec. 31, 2024, ensuring stable costs through Media Noche celebrations.
The agency said many other holiday staples, including ham, queso de bola, fruit cocktail and cheese maintained their 2023 prices.
The DTI urged consumers to check expiration dates to ensure product quality and consider bulk purchases for additional savings.
The DTI also reminded shoppers to watch out for in-store promotions and discounts that may further reduce holiday expenses.
