The 2025 Lunar New Year Goodwill Mission Asia Tour, themed Brilliant Taiwan, was held at the University of Sto. Tomas Medicine Auditorium on Feb. 15, 2025.
Organized by Taiwan’s Overseas Community Affairs Council (OCAC), Taipei Economic and Cultural Office (TECO), Taiwan Association Inc. Philippines (TAP), UST Office of Public Affairs and produced by The Hu Music, it showcased a vibrant mix of Hakka, Taiwanese, Mandarin and Indigenous music, celebrating Taiwan’s cultural diversity and the Lunar New Year spirit.
OCAC Minister Chia Ching Hsu said the event “is designed to foster international friendship, strengthen cultural ties between overseas compatriots and Taiwan, and rekindle the warmth and beauty of home in the hearts of our overseas compatriots.”
The event featured a diverse lineup of performances starring DJ David, Taiwanese Indigenous Golden Melody Award winner Sangpuy, renowned Hakka artist Ayugo Huang, rising vocal talent SiaoAi Xie and the masters of Taiwanese rock band The Chairman.
Miss International Taiwan 2019 Joyce Chiu served as the host.
Taiwan’s Representative to the Philippines Wallace Chow also attended the cultural event.
“Through the power of music, we hope you can feel the warmth and vitality of today’s gathering.” he said.
Rev. Fr. Louie Coronel, Secretary-General of UST said: “This event showcases the power of people-to-people connections and the friendships that emerge when we unite through music and goodwill. Tonight, we celebrate the rich cultures and artistic expressions of both Filipino and Taiwanese communities.”
The UST Prime and UST Singers also showcased their talents on stage.
The show is part of a broader tour that includes stops in Japan, Thailand, the Philippines, Indonesia, Malaysia, Cambodia and Vietnam.