Streetwear brand Illest has opened its first standalone store in the Philippines at SM North The Block, Manila. Founded by Mark Arcenal in 2009, the brand has gained recognition for its connection to car culture and its presence in markets like the United States and Japan.
The store launch expands Illest’s presence in the Philippines, where streetwear and automotive culture have both developed strong local followings. Illest is known for its combination of fashion and automotive themes that attract streetwear enthusiasts and car aficionados.
Arcenal, who founded Illest to unite his interests in street culture and cars, said the brand’s expansion into the Philippines connects it with his heritage while tapping into a market that shares his passions. Illest has previously collaborated with brands such as Nike, G-Shock, and Beats by Dr. Dre, building a following through its partnerships and influence on youth culture.
The new store offers exclusive merchandise and installations that complement Illest’s ties to both fashion and car culture. To celebrate the opening, the brand is releasing a limited-edition line of T-shirts, designed by Arcenal, in collaboration with RAUH-Welt Begriff (RWB), a car customization company.
The event was attended by Akira Nakai, founder of RWB, and Angie King, founder of Car Porn Racing. Both Nakai and King are recognized figures in the automotive customization world, reinforcing Illest’s association with car culture.
Illest’s store opening is expected to serve as a hub for Manila’s streetwear and automotive communities.
