The Office of the Presidential Adviser on Peace, Reconciliation, and Unity (OPAPRU) recently emphasized the role of media in fostering peace by directly engaging with communities and amplifying government initiatives.
This initiative was made possible through OPAPRU’s collaboration with the Philippine Information Agency, which organized an orientation for local media practitioners aimed at raising awareness about government efforts toward achieving lasting peace.
MGen. Rhoderick Parayno (RET.), the Southern Tagalog Regional Adviser for Peace and Security, pointed out that media practitioners may inadvertently encounter rebel groups and their recruits, presenting an opportunity to disseminate information about government initiatives and cultivate community support.
He stressed that the insights of media practitioners are invaluable, as they can effectively convey the truth and enhance awareness of community-based poverty reduction efforts.
Parayno noted that many communities remain unaware of the government’s contributions, highlighting the necessity for improved communication regarding local budget allocations.
He expressed optimism about the collaboration between the government and media as a means to promote sustainable peace and development.
The media orientation held in Laguna marks the seventh session in an ongoing program by OPAPRU, the Presidential Communications Office, and the Philippine Information Agency, which focuses on local peace engagements and transformation programs.
