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26.5 C
Philippines
Tuesday, January 21, 2025
26.5 C
Philippines
Tuesday, January 21, 2025

SME success

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Josefina Barcela and Abbie Ricohermoso of Josefina’s Homemade Food harnesses TikTok Shop to propel their business. Josefina’s Homemade Food, a humble carinderia in Bicol, has transformed into a nationwide sensation, thanks to its delectable offerings and strategic use of social media, particularly TikTok.

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