Ever Malls is evolving into an interesting destination for shopping, entertainment, and leisurely chill in Quezon City. To boost the “community-feel” that currently draws customers to visit and stay a bit longer, Ever Malls along Commonwealth Avenue went the extra mile this summer by incorporating various “happy” elements into its branding concept.
“EVERday” aims to instill everyday positivity in life as shopping should be one of life’s delightful experiences,” explained Chie Arao-Santos, head of corporate marketing. To jump-start the new campaign, compelling images of happy faces are currently emblazoned all over the mall, to depict an enjoyable experience.
Customers enjoy just that especially at the new lifestyle strip at the ground floor, Calle Bistro, where an exciting gaggle of dining and drinks establishments hold court every night of the week (shown here when “Jewel of the World” beauty candidates dropped by recently at swinging Elm’s Kapihan and Bar).