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Sunday, May 5, 2024

Global fashion label taps Filipino talents

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Forever 21, one of the most recognized and largest independent fashion retailers in the world, brings to Manila its #WeAreForever21 global campaign. The campaign taps unique talents to represent the varied styles that are ever-present in the brand’s collection offerings from season to season.

In the Philippines, Forever 21’s local ambassadors highlight the Filipino youth’s passion for both work and play. These ambassadors represent the hardworking Filipino millennials who are known for their numerous passions and their ability to do them all so well in style. 

The stylish #WeAreForever21 set includes Girl Trends members—model, performer, and actress Maika Rivera and former PBB housemate and stylish young mom Kamille Filoteo. Kapuso heartthrob Joaquin Manansala also joins the pack.

Models Patricia Henson (who’s also a photographer) and Yanna Cowper who both go from one stylish #OOTD to another are also part of the glam team.

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On the sporty side, UAAP student athletes show that their style game is on point, too. These include FEU volleyball player Carly Hernandez, Ateneo volleyball player Jhoanna Maraguinot, and Ateneo basketball player Anton Asistio. 

#WeAreForever21’s list of ambassadors also includes beauty vlogger and makeup artist Helen Payawal.

Forever 21 stores are at SM Megamall, SM Makati, The Block at SM City North Edsa, SM Mall of Asia, SM Aura Premier, SM City Fairview, and Robinson’s Magnolia in the Metro area; SM City Clark, SM Southmall, SM Seaside City Cebu, North Wing of SM City Cebu, SM Lanang Premier, SM City Iloilo, SM City Bacolod, and SM CDO Downtown Premier in the provincial areas.

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