Chinese mobile phone brand Vivo brings its unique design and cutting-edge technology to the Philippines as it opened its first concept store in the country on Aug. 9.
Located on the lower ground floor of SM Light Mall in Mandaluyong City, Vivo concept store serves as a service center for customers with technical issues and concerns about their mobile phones. Vivo Product Specialists (PS) assist and answer questions on the products.
Vivo was initially launched in the country in March this year. Vivo Philippines Vice President Hazel Bascon said they have received “nothing but warm welcome from Filipino consumers who have constantly supported us through several events and roadshows.”
Apart from catering to current consumers of the brand, the store also aims to expand Vivo’s market reach and promote recognition in the country.
“We at Vivo are excited to provide a new platform where our supporters can learn more about our brand and the products that we have, and for us to provide nothing but the best services to them,” enthused Bascon.
After delivering her opening speech, Bascon was joined in the ribbon cutting ceremony by Vivo Team Marketing Director Lindsay Guan, Vivo Brand Director Annie Lim, Vivo Philippines CEO Ted Xiong, Shopping Center Mgt. Corp. Senior Assistant Vice President Patrick Palla, Vivo Service Manager Sajid Silvestre and lawyer Rodel de Guzman. The ceremony was followed by a short mass held by Rev. Fr. Aries Reyes and an entertaining performance by the HHI Philippines NCR Regional Champions and semi-professional dance team Alliance.
The Vivo concept store showcases the brand’s prime products, popular for being high quality yet affordable—such as the recently launched V3 and V3Max smartphones.
V3 features 3GB RAM with a Snapdragon 64-bit Octa-Core CPU, while V3Max sports 4GB RAM as well as Snapdragon 64-bit Octa-Core CPU. Both products take pride in their speed: faster operation, faster fingerprint unlocking, faster charging—three qualities users search for in a smartphone.
On top of impressive hardware, Vivo ensures that its products are top-notch both inside and out. Both the V3 and V3Max are beautifully designed with refined metallic bodies and side panels that curve gently to perfectly complement the curvy 2.5D tempered glass front cover, allowing the products to be durable yet elegant.
“Vivo has sustained its global momentum to secure the 5th spot in IDC’s (International Data Corporation) global smartphone tracker for the second quarter of the year. This growth is reflective of our progress in the country where we’ve experienced great engagement with Filipino consumers to date,” noted Bascon.
“This makes us more confident and excited for Vivo supporters in the country as we continue to provide them with more products in the future,” she concluded. – Natalia Alexa Sy