It’s always a struggle for moms to make dishes that their kids will like, so they have to be a little bit more creative to stimulate the kids’ appetite. Eden cheese has risen to the challenge by introducing vlogger Mommy Star as its new ambassador for the campaign “This Is How You Nanay.” Aiming to help moms prepare delicious and appetizing food, Mommy Star shares her own recipes that are not only easy-to-make but are also healthy and tasty, making every nanay moment fun and exciting.
“There’s no such thing as too much cheese!” says Mommy Star who always tries to “spice things up” and creates simple melt-in-your-mouth goodness through Eden cheese. Known for her bubbly and fun approach to all things related to cooking, the YouTube mom has a following from many mothers for her cooking recipes as well as her know-how in making the delicious extra delicious.
During the launch, Mommy Star prepared the simple but scrumptious fried tilapia made extraordinary with Eden cheese. This very simple dish is sure to be a hit among kids as the usual fried fish gets a new twist with Eden cheese.
Mommy Star says that simple dishes need not be costly, and that moms should spice things up and present food in a way that would get kids excited. She observed that kids nowadays tend to gravitate more to junk food than home cooked healthy meals, and it’s up to mom to kick it up a notch and create solutions for kitchen blues.
Eden cheese is not only tasty, it is also packed with nutrients like Vitamin A and B2 as well as calcium that aids in answering kids’ dietary needs. Moms can prepare innovative dishes at home with the help of Eden and can even add it as a regular snack for school.
According to assistant brand manager for Eden Cheese Philippines Nikki Paras, the "This Is How You Nanay" campaign aims to honor moms who cook for their family. “We want to finally give them the spotlight that they really deserve and we want to teach them and help them transform their everyday cooking into something extraordinary for their family,” Paras explains.
The brand chanced upon Mommy Star on Facebook and she was chosen because she embodies a true Eden mom. “We saw how her vlogs and recipe posts created so much conversation within the mommy community,” Paras says.
Mommy Star will be traveling to key cities around the Philippines to continuously inspire mommies to be their own kitchen superstar and teach them how they can start from simple ingredients into something extraordinary.