EasyBrand envisions empowering Filipino food entrepreneurs by making professional-grade culinary and beverage solutions accessible to all.
As a homegrown company, it aims to elevate local businesses through innovation, efficiency, and training programs that bridge passion with profitability. Thus, the local brand opened its first Easy Training Center on Oct. 3, with celebrated chef Boy Logro at the helm of its culinary programs.
The new facility, which provides a dedicated space for practical learning guided by seasoned professionals, aims to equip chefs, food entrepreneurs, and beverage specialists with hands-on training tailored to the evolving demands of the food service industry.
Chef Logro, an EasyPro ambassador and one of the Philippines’ most recognizable culinary figures, led the inaugural session alongside the Faces of Easy Brand and other industry mentors.
Designed to meet real-world challenges, the Easy Training Center offers programs that combine kitchen mastery with business acumen. The initiative reflects EasyBrand PH’s goal of making professional training accessible and profitable for those seeking to grow in the food and beverage industry.
“This training center is more than just a place to cook—it’s where we turn passion into livelihood,” said Logro. “We want to train people with skills that are relevant today, from efficient kitchen operations to creative menu development, so they can compete in the growing food service market.”
The Easy Training Center’s courses are structured to fit different skill levels and schedules. The EasyPro three-day module covers culinary operations, explores the difference between traditional and Easy methods, and concludes with evaluation and certification. The one-day Easy Beverage program focuses on hands-on training in coffee, milk tea, mocktails, and cocktails, aligning with current café and beverage trends. The two-day Easy Signature program offers advanced culinary techniques and creative recipes for professional-level preparation.
Apart from practical instruction, participants gain exposure to EasyBrand products, learning how to maximize efficiency and creativity while maintaining quality. The center also serves as a business incubator, offering long-term mentorship for aspiring entrepreneurs. Its integration of EasyBrand’s product lines—Easy, EasyPro, Easy Signature, and Easy Sparkle—ensures consistency in output and cost efficiency, essential for small and medium food ventures.
EasyBrand plans to expand the center’s reach, envisioning a nationwide network of culinary and beverage training hubs. Its mission is to empower Filipinos to build sustainable food businesses and compete in a growing, innovation-driven market.
Backed by EasyBrand PH, the Easy Training Center blends technical culinary instruction with practical business training.
Under the guidance of Chef Boy Logro and the Faces of Easy Brand, the center delivers short, market-driven courses that emphasize real-world application and entrepreneurial readiness.
Located in Congressional, Quezon City, the Easy Training Center offers three programs—EasyPro, Easy Beverage, and Easy Signature—with flexible enrollment options online or on-site.
“What separates these programs from other training courses already available at traditional culinary schools, they integrate practical business training to help participants create consistent, cost-effective, and market-ready products,” Logro said.
