Books have long been a gateway to imagination, knowledge, and connection. For many, every book offers a lifeline to learning and growth. In a world where access to reading material remains unequal, book fairs and literacy campaigns serve as powerful tools in closing that gap.
This year, the Big Bad Wolf Book Sale is returning to Metro Manila not only to bring over two million books to eager readers but also to continue its mission of making books more accessible to all.
Running from May 23 to June 2 at its new venue in V-Mall, Greenhills, the international book fair is once again set to transform the city into a haven for bookworms. With steep discounts of up to 95 percent, free admission, and a massive collection spanning every genre, the event offers a rare chance for readers of all ages to stock up on their next great read without breaking the bank.
The change in location brings a fresh twist to the annual sale while keeping the same crowd-favorite features: books at up to 95 percent off, tiered daily discounts, and a diverse range of genres for every kind of reader.
“We’re so excited to bring the Big Bad Wolf Book Sale to Metro Manila again. It’s going to be a wonderful experience and hopefully a lot of moments that spark joy for readers,” said Jacqueline Ng, co-founder of Big Bad Wolf Books.
Ng emphasized that the sale goes beyond shopping, pointing to a recent report from the Philippine Statistics Authority revealing that nearly 19 million students in the country struggle with functional literacy.
“It’s a wake-up call and a reminder that access to books and reading isn’t just about enjoyment—it’s about giving people the tools to navigate life, to understand the world around them, and to write their own stories,” she said.
This year’s sale continues to spotlight Big Bad Wolf’s Red Readerhood program, which donates books to underserved communities.
“We believe every child deserves a chance to read, dream, and grow,” Ng added.
To preview what’s to come, the team set up a mock version of the book sale with curated shelves, allowing guests to browse actual selections ahead of the opening day. Highlights include “grab reads” starting at just P60 and a social media Reels Challenge offering up to P5,000 in vouchers.
For younger visitors, the Little Wolfies Crew makes a comeback, giving kids their own reading adventure while grown-ups explore the massive collection.
The admission to the book fair is free.