SM, through the SM Store’s ‘Shop and Share a Toy’ provides Christmas toys to 6,000 underprivileged kids in Metro Manila, Cagayan, Isabela, Batangas, Bicol Region, Cebu and Zamboanga City to herald the season of giving. This year’s initiative represents a 20-percent increase from last year’s 5,000 donated toys. The toys distribution was conducted in partnership with SM Foundation, World Vision, Good Neighbors Philippines and Rotary International.
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