Hotel101 Global Holdings Corp., a subsidiary of DoubleDragon Corp., announced Friday it is expanding into Italy after signing a joint venture agreement to develop a Hotel101 property in Milan.
The planned Hotel101-Milan will be built on a 1.4-hectare site in San Donato Milanese and will feature approximately 429 rooms, the company said. The location is about a seven-minute drive from Milan Linate Airport.
DoubleDragon said the Hotel101-Milan is expected to generate 85.8 million euros (P5.8 billion) in revenues, according to a statement sent over the weekend.
The joint venture agreement is part of Hotel101 Global’s global expansion strategy, which includes its first three overseas projects under development in Niseko, Japan, Madrid, Spain, and Los Angeles, U.S., as well as affiliate Hotel101 hotels in the Philippines.
Hotel101-Milan is expected to be completed by 2028.
The company said the Milan project marks a major step in its European expansion, positioning the brand in “one of the world’s most dynamic cities.”
The site sits near ENI headquarters and about 8.4 kilometers from the Duomo di Milano, with visibility along the Autostrada del Sole (AI), one of Italy’s most important motorways.
Consistent with the brand’s standardized model, the Milan property will offer four-star amenities, including modern rooms, 24/7 reception, all-day dining, a 25-meter lap pool, full-size gym, business center, function rooms, children’s facilities, ample parking and luggage storage. Hotel101 said the development will also feature energy-efficient designs, solar panels and “community-integrated amenities.”
The project remains subject to national, regional and municipal approvals.
Hotel101 targets to operate 1 million rooms across 100 countries worldwide, with an initial 25 identified priority countries for the medium term.
Hotel101 Global, listed on Nasdaq under HBNB, had a market capitalization of about $1.9 billion as of Nov. 27, 2025.
The global expansion of Hotel101 is expected to eventually become one of the major U.S. dollar inflow generators to the Philippine economy.
