Wednesday, May 20, 2026
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Filipinos shift focus to ‘living better’

A growing number of Filipinos are shifting their focus from simply “living longer” to “living better”, according to the Manulife Asia Care Survey 2025, “Embracing Longevity: Enjoying a Better Life.”

The survey, which polled 1,000 respondents in the Philippines, found that only 13 percent cited longevity as their top priority for later life. In contrast, 26 percent said financial independence was most important, while 17 percent emphasized staying physically, mentally and socially active.

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Among those prioritizing quality of life, the average preferred lifespan is 69 years, below the country’s projected life expectancy of 73.2 by 2050.

“Filipinos are redefining what it means to live a good life. They want to age with dignity, freedom, and the ability to enjoy life on their own terms,” Manulife Philippines president and CEO Rahul Hora said.

The survey revealed that 44 percent of respondents aged 25 to 34 experience health issues that affect daily living.

However, preventive health habits remain weak. On average, Filipinos follow only five of 17 recommended measures to support long-term health, and only 16 percent monitor critical indicators such as muscle mass and oxygen uptake, despite their strong links to vitality and longevity.

Still, 74 percent believe their current health habits are enough to maintain their well-being as they age.

Financial well-being emerged as a major factor influencing health outcomes. Eight in 10 respondents said financial stability affects their physical health, and 76 percent said it impacts their mental and emotional resilience.

Yet the average retirement savings of Filipinos is only P630,000, far short of the estimated P3.85 million needed for a comfortable retirement. Most respondents, about 66 percent, still rely on cash or fixed deposits, while 51 percent prefer property.

However, 54 percent expressed a need for steady income in retirement, something traditional savings may not ensure amid inflation and rising healthcare costs.

“Filipinos understand that wealth and health are connected. But their savings behavior doesn’t yet reflect that awareness. Many risk outliving their resources,” said Aira Gaspar, president and chief executive of Manulife Investment Management Philippines.

Gaspar encouraged Filipinos to diversify their portfolios, noting that Manulife offers 22 unit investment trust funds (UITFs), including six income-paying options accessible for as little as P1,000.

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