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Sunday, December 15, 2024

Our CSR through the Lasallian lens

It’s about more than business—it’s about making a lasting, positive impact on the lives of others.

At People360 Consulting Corporation, corporate social responsibility (CSR) isn’t just something we do on the side—it’s at the heart of what we believe in. As a company that focuses on safety and health, many of our CSR activities align with our mission. But what drives us to do even more than what’s required comes from two places: the values our CEO instills and the certifications we hold, like ISO 9001, 14001, and 45001. These push us to go beyond our business obligations and really make an impact in our community.

Thinking about our CSR work through the Lasallian values deepens my appreciation for why we do what we do. In the spirit of St. John Baptist de La Salle, we are reminded that our work isn’t just about making profits—it’s about serving the common good, especially those who need it most. Our CSR activities help us live out these values realistically and practically.

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One of the initiatives I’m most proud of is our partnership with Dugong Alay, Dugtong Buhay (DADB), a blood donation organization. Together, we try to address the blood supply shortage, which becomes even more critical during times of disaster, like when “the Big One” earthquake happens, which we’ve all been warned about. Our blood donation drives are about preparing for these moments and helping those in need.

This effort goes beyond our day-to-day business. It’s a way to give back to the community and save lives. In the Lasallian spirit of service, we’re called to step up when needed, even if it’s outside our immediate business focus. And that’s what this partnership with DADB is all about—making a difference where it matters most.

Another key part of our CSR work is offering free community sessions on fire prevention. We don’t just talk about fire safety—we provide free fire extinguishers and hands-on training so that people know how to use them in an emergency. It’s not a one-time event but an ongoing commitment to equipping communities with the tools and knowledge to stay safe.

This is a perfect example of the Lasallian value of compassion. We’re not just doing our job but showing that we genuinely care about the safety and well-being of the people around us. It’s about more than business—it’s about making a lasting, positive impact on the lives of others. We’re empowering people to take control of their safety, and that’s something that truly matters.

Our company also takes environmental responsibility seriously. We regularly participate in coastal cleanups and tree planting activities, doing our part to fight climate change and environmental degradation. These efforts may seem small in the grand scheme, but they are crucial to protecting our planet.

When I think about these activities, I’m reminded of the Lasallian call to care for our world and each other. By coming together with local communities for these cleanups and tree plantings, we’re taking responsibility for the environment and encouraging others to do the same. It’s a reminder that we’re all interconnected and that caring for the Earth is a shared responsibility.

A lot of what we do at People360 is driven by our leadership, especially our CEO, who strongly believes in giving back to the community. But it’s also supported by our certifications—ISO 9001, 14001, and 45001. These certifications don’t just ensure we meet international standards; they push us to think about the bigger picture.

Our ISO 45001 certification, for example, focuses on occupational health and safety, and it’s not just about keeping our clients and employees safe. It extends to our CSR efforts, where we promote safety within the community, like through our fire prevention programs and blood donation drives. We’re making safety accessible to everyone, not just those who can pay for it, which I find really meaningful.

CSR is about more than just doing good for its own sake. It’s about recognizing that businesses are responsible for giving back to society. In the Lasallian values, we are called to use our resources and skills to serve others, especially those who are vulnerable. Whether it’s through our health initiatives, safety training, or environmental cleanups, our CSR activities reflect this mission.

As someone passionate about building inclusive workplaces and creating positive change, I see CSR as a vital part of that. It’s not just about what we do inside the office but how we extend our efforts to the broader community. We have the power to make a real difference, and companies like ours should lead the way.

At the end of the day, CSR is not just a nice add-on for People360—it’s a core part of who we are. Through these initiatives, we’re living out the Lasallian values of faith, service, and community, making sure that our work doesn’t just benefit our company but also leaves a positive impact on the world around us. Whether through blood drives, fire safety training, or protecting the environment, we’re committed to making the world a safer, healthier, and more compassionate place for everyone.

The author is an MBA student at the Ramon V. Del Rosario College of Business of De La Salle University. She can be reached at allyson_dumayag@dlsu.edu.ph.

The views expressed above are those of the author and do not necessarily reflect the official position of DLSU, its faculty, or its administrators.

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