Maddox Jewelry staged its first-ever fashion show early this month, transforming a modest company celebration into a full-scale gala featuring rare stones, new collections, and a showcase of craftsmanship that highlighted the brand’s growth.
The runway became a focal point of the evening, with pieces from the 2025 and 2026 lines worn by celebrities who have long supported the brand.
Midway through the program, familiar names took their turn on the catwalk, including Desiree Del Valle, Monching Gutierrez, Polo Ravales, Aubrey Miles, Troy Montero, Maui Taylor, Katya Santos, Ara Mina, Yayo Aguila, Jao Mapa, and EA Guzman. The finale belonged to actress and seasoned talent manager Annabelle Rama herself, who joined the walk to close the fashion show, wearing elegant pieces from Maddox Jewelry.
Founder and president Charo Cordial said the annual show has become Maddox’s way of introducing and presenting its newest designs.
“This show features our 2025 designs, along with some unreleased pieces from 2026,” said the lady entrepreneur and social media personality.
Crafted exclusively for her, Cordial was wearing a tanzanite necklace that drew comparisons to the “Heart of the Ocean.” She said that it is proof of Maddox’s access to rare stones, though they remain difficult to secure.
Maddox Jewelry operations manager Hannah A. Corpial detailed the company’s journey from a small online venture in 2020 to a fast-growing jewelry brand with over 100 employees.
“Our first office was just an apartment-like space that Mom Cha transformed into a workplace. Our company was built on trust—trust in our people, trust in our customers, trust in our suppliers,” said the executive, emphasizing that the company’s growth was rooted in trust.
She added that Maddox remains committed to accessible luxury.
“Our promise is simple: authentic luxury made accessible without compromising quality. We specialize in natural diamond jewelry set in high-quality gold, crafted with precision and care. Every piece reflects elegance, authenticity, and timeless beauty,” she continued.
Looking forward to 2026, Cordial expressed her optimism for the brand’s future and gratitude for the journey that brought Maddox from a small startup to a thriving jewelry company.
“Maddox Jewelry is built not just for profit, but for caring for other people’s dreams. We were a small business before, but because of the trust of our customers, we have now grown into a larger company, serving affordable diamond jewelry locally and internationally,” Cordial stated.
