The Philippine automotive industry maintained a largely stable performance in the first ten months of 2025, with total vehicle sales reaching 383,424 units, or 0.2 percent below the 384,310 units sold in the same period last year, according to the Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI) and the Truck Manufacturers Association (TMA).
Commercial vehicles (CVs) dominated the market, capturing nearly 80 percent of total sales. CV sales climbed 7.9 percent in 10 months to 305,963 units, but passenger car (PC) sales dropped 23.2 percent to 77,461 units.
October sales reflected a steady month-on-month consumer demand despite persistent economic challenges, rising 5.2 percent to 40,014 units from 38,029 in September. It was also slightly higher than 40,003 units sold in October 2024.
CVs were the primary growth engine for the month, with sales rising 5.9 percent to 31,859 units from 30,081 in the previous month. PC sales posted modest growth, inching up 2.6 percent month-on-month to 8,155 units from 7,948 in September.
Electrified vehicles (xEVs)—a mix of hybrids, plug-in hybrids and battery electric vehicles—also gained traction, accounting for 6.33 percent of total industry sales with 24,265 units sold over the ten-month period.
October data recorded a 62.1 percent year-on-year jump in xEV sales to 3,603 units. Hybrids continued to lead the segment with 19,379 units sold, driven largely by Toyota’s lineup. Battery electric vehicle sales reached 3,941 units, with Tesla topping the category at 2,165 units year-to-date. Plug-in hybrid sales totaled 945 units.
Light commercial vehicles remained the strongest CV driver, expanding 9 percent to 225,820 units, followed by Asian Utility Vehicles and MPVs, which grew 5.1 percent to 70,544 units. Heavy-duty trucks posted the fastest growth rate, surging 46.3 percent to 825 units.
Toyota Motor Philippines continued to lead the automotive sector with a 48.3-percent market share, equivalent to 185,201 units sold from January to October.
Mitsubishi Motors Philippines followed with 18.97 percent or 72,734 units, while Ford, Nissan, Suzuki, Honda and Isuzu completed the roster of top-performing brands.
Despite the sustained weakness in the passenger car category, industry players remain optimistic that strong CV demand, rising interest in electrified mobility and stable monthly sales momentum will support full-year growth prospects.
