Jollibee Singapore has been named the fast-food restaurant chain with the best customer service in the country, topping the Straits Times’ 2025 nationwide survey.
The award affirms the brand’s commitment to delivering both popular food items and the warm, joyful service that has become its trademark.
The annual study, conducted by the Straits Times in partnership with global research firm Statista, is based on more than 100,000 evaluations from over 10,000 respondents across Singapore. Consumers rated companies on criteria such as accessibility, communication and professional competence, placing the fast-food chain at the lead of its category.
Delivering consistently great service has long been integral to Jollibee’s mission. Most of its stores in Singapore have an average rating of four stars on Google, reflecting the brand’s reputation for warm and upbeat service that goes beyond the speed and efficiency typically associated with quick-service restaurants.
The brand is also rated at least four stars by customers on aggregator delivery sites for all Jollibee locations in Singapore.
“This recognition from the Straits Times is a validation of Jollibee’s DNA — that our brand is not only about great-tasting food, but also about spreading joy through consistently great customer service,” said Jollibee Group EMEAA president Dennis Flores.
The accolade comes as Jollibee continues to receive positive reviews for its iconic bestsellers such as Chickenjoy fried chicken, Jolly Spaghetti and Chicken Sandwich.
Jollibee’s popularity was further underscored by a recent online poll in August by SGAG, one of Singapore’s largest social media platforms. Garnering nearly 16,000 responses, the poll saw “Jollibee chicken” voted as the top choice with 44 percent of the votes, ahead of other international brands.
Jollibee is now opening its doors to franchising in the Europe, Middle East, Asia and Australia region as part of its global growth strategy.
