Taal Vista Hotel has been named a Tourism Pillar Awardee at the Department of Tourism’s first Philippine Tourism Awards, recognizing the property as one of the country’s enduring institutions in hospitality.
The awards ceremony was held Sept. 8 at Okada Manila as part of the DOT’s 50th founding anniversary. General manager Ramon Makilan, director of sales and marketing Mary Rose Lomibao, and cluster marketing communications manager Faith Dimaano accepted the award on behalf of the Tagaytay hotel.
The Tourism Pillar Award is a one-time recognition honoring pioneers and trailblazers in the industry, including individuals with at least 35 years of service and establishments that have operated continuously for at least 50 years.
Founded in 1939, Taal Vista Hotel has been a fixture in Tagaytay for nearly nine decades, serving generations of travelers with a mix of heritage and modern amenities. Tourism Secretary Christina Garcia Frasco said the awardees have “raised the standards” and highlighted Filipino hospitality on the global stage.
“This honor affirms our nearly nine decades of dedication to guest experience, cultural heritage, and service excellence,” Makilan said.
The recognition comes as the hotel prepares to mark its 86th anniversary in 2025.
Taal Vista Hotel is part of SM Hotels and Conventions Corp., the hospitality arm of SM Prime Holdings Inc., which manages 10 hotel properties nationwide, including Conrad Manila, Pico Sands Hotel, Radisson Blu Cebu, and several Park Inn by Radisson locations, along with the SMX Convention Centers.
