Our National Hero might have tasted San Miguel Beer. That thought floated during the launch of the limited-edition “Balik Tanaw” can of San Miguel Pale Pilsen on Aug. 13 at the ECJ Hall, San Miguel Head Office Complex, to mark the beer’s 135th anniversary.
Beer from La Fabrica de Cerveza de San Miguel was first introduced in 1890 in the heart of Manila. The company would later be renamed San Miguel Corporation in 1963. At the anniversary event, San Miguel Brewery president Carlos Antonio Mayo Berba recalled that Rizal was still alive when the beer was first brewed.
“Imagine, 1890. Jose Rizal was still alive then. He was probably invited,” Berba said, noting that Rizal was imprisoned in 1892. “That was the high society crowd, so he was likely invited. Or maybe during the independence proclamation party in 1898—San Miguel Beer was probably part of the feast.”
Berba also pointed out that San Miguel Beer predates many modern inventions and conveniences.
“If you really think about it globally, what was 1890 then? You know the comforts we’re used to? TV, radio, cars—none of those existed,” he said. “Even some big technologies—the diesel engine, X-rays. […] Even the zipper didn’t exist yet; it was only invented in 1891. The Philippines didn’t even have electricity yet. But we already had San Miguel Beer.”
The “Balik Tanaw” project features artwork by Filipino visual artist Francis Nacion, who sought to capture the legacy and history of San Miguel Pale Pilsen across time. His painting, used for the limited-edition can, depicts reimagined scenes from days of old with the beer present, showing how it has enriched social settings and personal milestones.
Famous for his stylized forms and distinct half-rendered visage showing both dark and bright sides, Nacion has mounted multiple solo exhibits since 2009 in the Philippines and abroad, highlighting his love for the country and its culture. His affinity for depicting local imagery inspired by traditional values and cultural significance made his creation for the 135th anniversary both intuitive and intentional.
San Miguel Pale Pilsen has been a staple in Filipino gatherings for generations, from small get-togethers to large festivals, forging friendships and becoming a symbol of national pride. The beer’s history traces the country’s culture and storytelling, accompanying Filipinos both at home and abroad.
San Miguel Brewery Inc. says the “Balik Tanaw” can celebrates its tradition of brewing excellence and the role its beer has played in Filipino life for over a century. The collectible can is available in select supermarkets, groceries, and convenience stores, and through SMB Delivers via 8632-BEER (2337) or www.SMBDelivers.com.
