On Friday, April 14, Anji Salvacion released a single that encourages listeners to boost their self-esteem and embrace their own version of paradise.
“I hope people can relate to the song the way it resonated with me when I first listened to it,” Anji said during the single’s virtual press launch.
“This song paves the way for a new Anji because I like to explore and experiment with new sounds. And I think it’s the perfect vehicle to introduce my new sound, the new me,” she added.
The vibrant and upbeat track, her first project under Tarsier Records, is the Pinoy Big Brother: Kumunity Season 10 big winner’s constant self-reminder that everyone has their own timeline and that there’s no need to compare themselves with others.
“Self-confidence right now is very hard to achieve because everybody in this generation is competing with each other. I just want to remind everyone that it’s not about competing, it’s about going with your own pace and that’s what the song really means to me, embracing one’s self, your body, your beauty, your skin, your everything, your personality, that’s what it’s all about,” Anji explained.
She also shared that she felt confident upon hearing the song for the first time.
“Yung pag-record namin sobrang nakakatuwa siya ‘cause when I first heard the song it made me confident about myself, it made me love myself even more so I want everyone to love themselves even more. If you’re hearing this everyone, love yourself,” she said.
With its intricate beats and complex harmonies, the track was produced by US-based producer, Exale, and composed by US-based singer-songwriter, Annie Lux. “Paraiso” showcases Anji’s evolving musical style, vocal prowess, and growth as an artist.
Before becoming known as the singing sweetheart of Siargao in PBB, Anji participated in the first season of Idol Philippines back in 2019. She entered the music industry by releasing three soundtracks namely, “Buo” for the series Marry Me, Marry You, “Keeps on Coming Back” for IWantTFC’s Unloving U, and “Don’t Be Afraid” for the drama My Sunset Girl.
Last year, Anji released her debut EP Kasingkasing Dalampasigan, which contains six self-penned tracks that show her sweet and soft vocals accompanied by acoustic instrumentals. Its key track “Dalampasigan” has over two million streams across different platforms, while her EP has earned over 4.5 million streams on Spotify.