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Tuesday, April 30, 2024

Crazy rich Asian? Heart Evangelista’s favorite 390-peso lipstick

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US fashion magazine Harper’s Bazaar recently featured actress/artist Heart Evangelista as among the “real crazy rich Asians” owing to her expensive taste in fashion, love for haute couture, and collection of Hermes bags. 

Crazy rich Asian? Heart Evangelista’s favorite 390-peso lipstick
Evangelista wears Matador

Evangelista may be “living a life of imperial splendor,” as Kevin Kwan, author of Crazy Rich Asians and a good friend of the actress, puts it, but her new favorite lipstick is truly affordable—only P390. 

In a series of Instagram stories, Evangelista shows how L’Oreal Paris’ new Infallible Pro-Matte 16HR Liquid Lipstick is smudge-proof and transfer-proof—using her crisp white shirt’s collar to blot her red lips. 

Crazy rich Asian? Heart Evangelista’s favorite 390-peso lipstick
Evangelista users her shirt’s collar to blot her lipstick.

Equipped with a triple matte gel topcoat, the new Infallible Pro-Matte Liquid Lipstick is not only food-proof and crack-proof, but also provides long wear and comfort. In just one glide, its pro-sculpt applicator lets the wearer easily shape and reach the contours of their lips for a perfect, no-mess application. 

Evangelista’s favorites are the reddish-brown Cowboy and the blue-based red Matador. 

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Other shades available are Shake Down, Nudist, Plum Bum, Stirred, Roseblood, and Petal Potion. 

Crazy rich Asian? Heart Evangelista’s favorite 390-peso lipstick
Heart Evangelista loves the new L’Oreal Infallible Pro-Matte 16HR Liquid Lipstick in Cowboy. 

This new range is available at L’Oreal Paris makeup counters in SM, Watsons, and other leading department stores. It’s also available online at Lazada. 

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