Samsung and Benedicto “BenCab” Cabrera have collaborated to mount a one-of-a-kind interactive exhibit as part of the National Artist for Visual Arts’ celebration of his 50th year as one of the most renowned artists of the country.
Dubbed “BenCab in Two Movements,” the ongoing exhibit (until January 16) at the Yuchengco Museum celebrates the creative milestone of the prolific artist and captures his transformational, collaborative spirit and his great willingness to push his craft to the next frontier. The collaboration also serves as further proof on how art and technology are intertwined. Museum visitors will also get to dance along with BenCab’s collaborator, Polish choreographer Paulina Wycichowska, whose movements are captured in 40 sketches in the 2006 work Studies of Dance Movements.
Enhancing exhibit viewers’ interactive experience are customized Samsung Smart TV and mobile apps. Coinciding with the event is Samsung’s unveiling of the Galaxy Note5 BenCab Limited Edition, of which only 1,000 units will be made available in the market.
The limited-edition phablet comes in the Gold Platinum Galaxy Note5 variant with three pre-loaded Samsung art applications, exclusive BenCab artwork wallpapers, a commemorative BenCab in Two Movements micro art book, a special protective case featuring BenCab’s 2007 work Dance Interpretation, a certificate of authenticity, and unique serial number engraving at the back of the device.
The launch of the limited edition Galaxy Note5 captures BenCab’s belief that technology can bring the arts and culture closer to the hearts and minds of Filipinos – a cause embraced by Samsung.
BenCab disclosed that as an artist, he has always dreamt of putting up a museum that would show not only his own work but Philippine tribal art and contemporary works as well. The legacy he leaves will be “far more meaningful if it can also be experienced, not just seen. “Making my work interactive to the audience is like bringing these museums into people’s lives,” he said. In the case of the Galaxy Note5, bringing BenCab’s work to Filipinos via their smartphones is also one way of making the arts more immersive for people who are used to multimedia, the National Artist added
Reflecting BenCab’s appreciation of how technology can enhance art is his choice of the Galaxy Note5 which offers a large 5.7” Quad HD Super AMOLED display, making it the optimal device on which to view the artist’s various works.
BenCab’s artistic spirit takes flight with this initiative by Samsung Electronics Philippines, which articulates the technology leader’s commitment to the promotion of artistic expression and cultural development.
Log on to ZALORA (zlrph.com/samsung-bencab) or go to the select Samsung Experience Store to know more about the Galaxy Note5 BenCab Limited Edition smartphone. Visit www.nextisnow.ph for more details. You may also visit www.samsung.com and global.samsungtomorrow.com.
