Viu, a leading pan-regional OTT video service by PCCW Media Group, together with Globe Telecom, has produced the first Viu Original reality show of its kind in the country, Hello K-Idol.
Initially only available on the Viu platform, Viu is proud to announce that viewers will now also be able to watch Hello K-Idol through a collaboration with ABS CBN on MYX Channel every Saturday at 9:00 p.m. starting Nov. 3.
After a series of online and on-ground auditions held by Viu and Globe, 10 male finalists aged between 18 and 27 have been selected to be featured in the show’s seven episodes. The final winner will be awarded the coveted prize of a four-month all-expense paid scholarship to learn K-Pop vocal and dance at a prestigious entertainment talent school in Korea.
The webisodes will follow the K-Idol finalists as they undertake the seven-week challenge, where they will hone their talents in singing, dancing, performing, styling, and teamwork. A star-studded cast will critique their performances, while providing them with much-needed guidance on their quest for stardom.
K-idols Yook Sung-Jae from the award-winning K-drama, Goblin, and Jung Joon-Young from the variety show, 2 Days & 1 Night, will serve as inspirations for the K-Idol finalists.
Mentors on the panel include singers Jinho Bae and Morissette Amon, and Korean professional dance artiste Dasuri Choi. Kring Elenzano-Kim, prominent online host and personality, former reality TV star, and founder of two of the biggest K-Pop fans organizations in the Philippines, will be hosting the show.
Helen Sou, Senior Vice President, Digital Media of PCCW Media Group, said, “With regional presence in 16 markets, we continue to enhance Viu’s core value proposition of delivering the best and most popular Asian content to “Viu-ers”, including original productions in local languages. In this process we also nurture and innovate with the local creative talent pool by giving them a platform to showcase their work. We believe Hello K-Idol is the ideal place to grow future talent and to create resonance with our audience in the Philippines.”
Arianne Kader-Cu, Country Manager of Viu Philippines, said, “We hope that Hello K-Idol will just be the first initiative of its kind as we continue to build a stronger contemporary Filipino content segment, bringing Viu closer to the local audience.”
Nikko Acosta, Senior Vice President for Content Business Group of Globe, said, “Globe has always tried to find ways to help Filipinos share their love and talent for performance. With Hello K-Idol, co-produced with our partner, Viu, we are offering customers the power to enjoy the show anytime and anywhere with just a touch of their mobile phones and tablets.”
Andre Alvarez, MYX Channel Head, said, “With the growing trend of K-Pop music around the world, thanks to the concerted efforts of Viu and Globe Studios for bringing Hello K-Idol to our channel, this opens up an exciting opportunity for us to tap into this new market, thus reinforcing our position as the Philippines’ number one music channel.”
For updates about Hello K-Idol and the trainees, follow the Hello K-Idol page on Facebook (www.facebook.com/HelloKIdolOfficial).