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Saturday, April 27, 2024

‘Eat, Bulaga!’ highlights local tourism in ‘Miss Millennial Philippines 2017’

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Luzon-based Filipino women were the first ones to share the beauty and charm of their respective city and province in the newest segment in Eat, Bulaga! “Miss Millennial Philippines 2017”. 

On its first week, six millennials took center stage and showed off the attractions, rich history and culture, and must-try delicacies of their hometowns. 

Carina Cariño of La Union shared that apart from being the surfing capital of the Philippines, her province is being developed as an agri-tourism hub of Northern Luzon. She added that La Union is not only known for its beaches, but also for its old churches, vineyards, pottery making, grape picking and cheerful locals. 

Jozlyn Manansala described Laguna, the Resort Capital of the country, as “refreshing” as a trip down south will immerse tourists to the province’s rich history and culture. Locals are also proud of their handmade footwear and wood works. 

Zambales representative Kimberly Johnson said they have the sweetest mangoes that could rival Guimaras’ famous product. The 20-year-old Miss Millennial added that everyone will surely enjoy the breathtaking islands and coves of Zambales which is just a few hours away by land from Manila. 

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MILLENNIAL AMBASSADORS. Miss Millennial Philippines contestants Carina Cariño, Kimberly Johnson, Chelsea Claro, Shaira Joy Dizon, and Jaya Pearl Cartujano take center stage to promote tourism in their respective hometowns.

Chelsea Claro of Nueva Vizcaya and Shaira Joy Dizon of Malabon also impressed the viewers with the sights and activities in the province and city, respectively. Claro said Nueva Vizcaya is blessed with natural wonders and is a good trekking place for locals, while Dizon said everyone should try the food and tricycle tours of the City of Malabon. 

Meanwhile, Miss Millennial Jaya Pearl Cartujano is the lone Visayan who promoted her hometown during the first week of the competition. Cartujano highlighted the white sand beaches and crystal clear waters of Capiz, the seafood capital of the Philippines. 

Dizon, Cariño, Manansala, Johnson, Claro and Cartujano are six of the 38 beauty pageant titleholders who were selected to represent their respective city and province in a competition that is first of its kind on Philippine television. 

The anniversary segment “Miss Millennial Philippines 2017” offers a new take in celebrating beauty by focusing on the tourism aspect of the city or province the ladies represent. 

In every episode of the longest running noontime variety program, one entrant will present a video that best highlights the beauty of her hometown. All entrants are also given weekly challenges that will require them to produce creative and eye-catching online content. These materials will then be uploaded on the show’s official social media accounts. 

Miss Millennial Philippines 2017 contestants during a photo shoot for "Eat Bulaga's" newest segment

“The beauty pageant with the girls on it is just secondary. The true pageant is how you sell your province to the viewers,” said Jeny Ferre, creative head of Eat Bulaga. 

Ferre shared that when Eat, Bulaga! was thinking of a new segment, they thought of highlighting the beauty of the country as there is still a lot to be discovered. She said that through “Miss Millennial Philippines 2017,” the show wants to capture that adventurous side of the youth and pique the interest of more people to travel locally. 

“When we come up with a new segment, we try to think of its possible contribution to the community. There are a lot of beautiful places in the Philippines which are not shown or reported on the news,” she said. 

Ferre added that Eat Bulaga recognizes the influence of the Internet to a lot of people that’s why they decided to incorporated social media in this beauty pageant. She said by promoting these provinces online, they hope that more people, especially the youth, will be tempted to try and discover first-hand the hidden gems of the country. 

“We want to create a better image of the country. And through this new segment, we want to show everyone, especially our fellow countrymen that the Philippines is worth a second look,” she said. 

At the end of the competition, “Miss Millennial Philippines” grand winner, which will be determined through text and online votes, will receive a condominium unit from Bria Homes, a Mitsubishi Montero Sport, and P500,000.  

Eat Bulaga will also crown one Miss Bayanihan Queen among the 38 contestants who can produce the best online tourism campaign for her hometown. She will take home P100,000 and P1 million for her province. 

Other entrants who will compete in “Miss Millennial Philippines 2017” are Eleonora Valentina Laorenza (Aklan), Tarilaye John Beke (Antique) Joan Marie Abanza (Apayao), Arrianne Dia Gallotan (Benguet), Edelle Rose Paller Pilatan (Bulacan), Jenny Rose Ignacio (Caloocan City), Julia Gonowon (Camarines Sur), Teresa Soledad (Camiguin), Kimberly Anne Bernal (Cavite), Allyza Molly Teodora (Davao City), Josephine Segovia (Guimaras), Dianne Irish Joy Lacayanga (Ilocos Norte), Jeanevave Cabautan (Isabela), Czarmy Alcober (Leyte), Camille Mirafuentes Folio (South Cotabato), and Patriz Anne Dabu of Bataan.

Completing the list are Daniela Lampey (Mandaluyong City), Vanna Vefsie Discaya (Masbate), Berjayneth Goc-Ong Chee (Misamis Oriental), Chrischelle Sarte Maranon (Nueva Ecija), Joannie Olila (Muntinlupa City), Angelica Esther Portugaleza (Negros Occidental), Jasmine Bungay (Pampanga), Annie Uson (Pangasinan), Sofia Jane Panapanaan (Paranaque City), Mary Justine Anne Lucero (Puerto Princesa, Palawan), Jenwell Morante (Quezon Province), Ladylyn Santos (Quirino), Carmela Villaruel (Sarangani), Camille Folio (South Cotabato), Naoimi Leano (Tarlac), Sarah Elizabeth Madrigal (Lapu-Lapu City, Cebu) and Mary Jade Capin from Zamboanga, Sibugay.

“Miss Millennial Philippines 2017” is a daily feature in Eat Bulaga, Monday to Saturday in  only on GMA Network. 

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