As the next installment of its continuing campaign #ShotoniPhone, Power Mac Center teamed up with renowned celebrity
photographer Mark Nicdao to feature lifestyle moments shot entirely on iPhone.
Showcased on a recent exhibit at the SM Aura Premier were photos that Nicdao shot over the years using different generations of the iPhone. Mostly taken during a trip in Europe, each photograph tells a story of its own, brilliantly captured with a resolution high enough to produce clear large prints.
Nicdao shared that while picking the time of day greatly affects outputs, his best iPhone photography tip has to do with non-planning. “Be more spontaneous. Because it’s the way it should be with phones─it’s handy,” he said.
With a combination of portraits, sceneries, architecture, and daily life, the photos are expertly curated to showcase the things that capture the master photographer’s fancy.
“Parang na-tiyempo lang. It’s always just spontaneous pictures. It doesn’t matter kung may meaning sa iba basta sa’yo may meaning, ‘yun na ‘yon,” he quipped.
The #ShotoniPhone worldwide campaign by Apple believes that everyone can take incredible photos with just an iPhone. Aspiring fashion and lifestyle photographers and bloggers are invited to participate for a chance to be discovered and featured in Power Mac Center’s social media accounts.
Simply take your iPhone and capture your best OOTDs or lifestyle shots. Upload your photos to your Instagram account, tag @powermaccenter and include the hashtags #LifeInStyle and #ShotoniPhone.
If nature or the outdoors is more of your element, then the upcoming #ShotoniPhone #SomewhereOutThere campaign is for you.
“ We live in exciting times. The tools we need are right at our fingertips and that has been especially true for the camera. From taking quick snapshots of our daily life, it has become a means of expression on its own,” said Power Mac Center Marketing Director Joey Alvarez.